Tag: mobile gaming

Mobile technology is having an impact on several sectors throughout Canada

Multinational professional services firm Deloitte has released a new report highlighting the trends that are expected to be seen in the mobile space over the next 18 months. The report predicts that mobile technology will have a significant impact on a variety of sectors, ranging from retail to artificial intelligence. Notably, mobile commerce is expected to gain significant momentum over the next 18 months, especially as retailers become more supportive of mobile payment systems.

Young consumers are showing strong interest in mobile commerce

Last year, Deloitte’s report proved to be approximately 80% accurate. This year, the report highlights the potential for millennials, who have long been an elusive demographic, to drive the growth of mobile technology in various sectors. Notably, those between the ages of 18 and 24 are less likely to use their mobile devices over their personal computers. They are, however, quite interested in mobile commerce. This interest comes from their inherent ties to mobile technology, as most of those within this demographic have grown up steeped in devices like smartphones.

Number of people using mobile payments service to grow by 150% in Canada

Deloitte predicts that, in Canada, mobile commerce may see aggressive growth. The firm expects to see a 150% increase in the number of Canadian consumers using mobile payments services over the next 18 months. Consumers are showing favor for mobile commerce because of its convenient nature. As mobile payments service become more secure, consumers are also becoming more willing to use these systems to purchase products that they are interested in. Retailers are expected to continue supporting mobile commerce more aggressively as well.

Mobile games are becoming very popular among consumers

The report from Deloitte also predicts that more consumers will become involved in mobile gaming. Canada is home to the third largest game industry in the world, valued at approximately $2.3 billion and employing more than 200,000 people. Canadian consumers are showing strong interest in mobile games, which also serve as another channel through which they can spend money.

It has now announced its first three games, which will be published within the first quarter of this year.

Channel 4 has now announced the first three games that will make up its initial mobile games offerings, and that they will arrive on the market during the first quarter of this year by way of its new publishing branch.

The newly opened Channel 4 publishing branch is called All 4 Games and will soon release 3 apps.

The first three mobile games titles that will be seen from this publisher include: Super Arc Light, Fire Fu and Apestorm: Full Bananas. They will all be available from All 4 Games this quarter for Android and iOS based devices. To complement the announcement of the first three titles, the publishing arm has already released the descriptions and screengrabs of each of those mobile game apps.

These three mobile games titles are meant to become the foundation for what will be a much larger offering.

This is the start of the Channel 4 strategy that has been to create a greater draw for the millennial generation while it solidifies its position as an entertainment giant in the United Kingdom. According to Colin Macdonald, the commissioner of All 4 Games, in a recent statement he made along with these announcements, “We’re absolutely delighted to be announcing our first batch of published games, as well as the exciting partnerships we’ve built in our first few months of operation.”

Macdonald went on to express the pride his team has felt in working with some of the “finest mobile games development teams within the UK and Europe.” He also underscored the excitement they feel when it comes to providing those teams with a platform for using and expressing their talent within the category.

This new strategy has the potential to raise the position that Channel 4 currently holds within the industry, particularly within the digital and interactive sectors. The first three games are only the jumping off point from which they will be expanding. In fact, its intention is to provide the funding for six annual mobile games releases, which will be associated with the flagship program brands it has already established.