Author: JT

Experian predicts the dominance of mobile payments

New study highlights the potential decline of debit and credit cards

Experian, a leading information services and credit organization, has predicted that there will be a major shift in commerce in the coming years. The company has released a new study that suggests that mobile payments will be in wider use than debit and credit cards by 2020. Mobile commerce has been gaining momentum over the past few years,  powered by the aggressive adoption of smartphones and other devices in prominent markets.

Survey shows that a growing number of consumers are showing interest in mobile transactions

According to the study, mobile payments are growing particularly quickly in the United Kingdom. The study includes results from a recent survey that Experian held, showing that one in three respondents believe that they will be using mobile payments more than other forms of commerce in the coming years. Nearly half of the respondents noted that they were ready to fully embrace mobile commerce systems that made use of biometric technology. This technology uses biologic information, such as a fingerprint, to protect mobile devices and transactions.

Credit cards and cash are losing their luster among consumers

Mobile payments - ExperianThe survey also showed that 40% of respondents believe in the decline of credit cards, with 70% believing in the declining use of cash. Mobile payments are seen as very convenient for consumers that have begun to base much of their lives on their mobile devices. New payment systems allow consumers to make purchases using nothing more than their smartphones, and retailers are embracing mobile commerce in order to better engage these consumers.

Security remains a major issue for the mobile commerce space

While mobile payments are expected to become more prominent in the coming years, there are still many challenges facing the mobile commerce space. One of these challenges has to do with security. Several companies that support mobile transactions have recently been targeted by malicious groups that want to exploit the financial information of consumers. Without adequate security measures, the growth of mobile commerce may lose steam.

Mobile technology is driving growth for businesses

Study highlights the role that mobile technology is playing with small and medium enterprises

The Boston Consulting Group and Qualcomm have released a new study that suggests that mobile technology has become a growth factor for small and medium businesses. Consumers have begun to rely heavily on their mobile devices, using smartphones and tablets in their daily lives and for much more than communication. The advent of mobile commerce has allowed businesses to connect with consumers in a more dynamic way, and the growing adoption of mobile technology could help these businesses find greater success in the future.

Businesses embracing mobile technology are creating more jobs and finding revenue growth

According to the study, the top 25% of small and medium enterprises reported seeing two times the revenue growth and as much as eight times the number of jobs created through their adoption of mobile technology. These enterprises tend to be leaders in their industries in terms of mobile technology adoption, giving them an edge over their larger counterparts. The study notes that consumers are willing to give up other things just so they can continue to use their mobile devices.

New technology has helped generate 11 million jobs throughout the world

Mobile Technology - Driving business growthWith mobile technology becoming a powerful force among businesses, companies are beginning to take steps to use new technology in order to engage consumers and perform better in their chosen industries. Notably, mobile technology is a growth engine for global employment. According to the study, the mobile sector has created some 11 million jobs throughout the world. Investments in mobile technology have also begun to increase, with the study showing that these investments have doubled.

Mobile apps and content generate billions in revenue in 2014

Mobile applications are particularly lucrative. The study shows that mobile content and applications, combined, generated some $530 billion in revenue in 2014. The retail sale of mobile devices generated $520 billion during last year. Altogether, mobile technologies, and the content associated with them, are estimated to have generated more than $3 trillion in revenue in 2014.