Tag: smartphone technology

Smartphone market in China is now led by Xiaomi

The company has experienced massive growth in the country, skyrocketing its size and share.

The founder of Xiaomi, Lei Jun, has already announced that the massive growth that his company has seen in the Chinese smartphone market has not only pushed it to the top in China, but it has also placed it in the fifth spot among the largest handset makers in the world.

This was accomplished despite the fact that the company was still relatively obscure only one year ago.

Now, Xiaomi has taken the lead in cell phone sales in China. This is a massive accomplishment, considering that the country represents the largest smartphone market on the entire globe. A technology research report that was recently published by Canalys underscored the tremendous growth that the company has been making. It has managed to jet right past other giants within the space, such as Lenovo and even Samsung, in order to take its crown in the country.

Due to the sheer size of the Chinese smartphone market, it has secured Xiaomi as the fifth largest cell phone maker in the world.

Smartphone Market - Xiaomi leadingThe Canalys report went on to say that throughout the second quarter of 2014, Xiaomi managed to ship a tremendous 15 million smartphones within China. During the same quarter of 2013, that figure had been only 4.4 million. To compare, the report showed that Samsung sold 13.2 million cell phones within the country during that quarter, which was a decline from the 15.5 million that it had sold during the same period of time last year.

As a whole, there was a 240 percent year over year growth experienced by Xiaomi during the second quarter. It currently holds an estimated 14 percent of the cell phone device market in China.

According to Chris Jones at Canalys, the company managed to make this tremendous progress within this mobile device sector because it took on an entirely different strategy to its competition. The majority of manufacturers in the country’s smartphone market focus on price when it comes to their competition. That said, Xiaomi placed its focus on its marketing, branding and sales strategies.

Technology news looks promising for Chinese smartphone manufacturers

India has presented a considerable opportunity for the makers of handsets in China.

There are currently twelve smartphone manufacturers from China that are currently making technology news by cutting their way into the handset market in India over the last few years, and their share is continuing to rise.

A couple of years ago, they took only 1-2 percent, but now they have risen above a 10 percent share.

These companies sell devices that are as inexpensive as $49.99 to the more premium products that are over $650. The technology news that is being made has to do with the fact that they are starting to bite into the share of the market that has previously been held by other manufacturers. As these devices have made their way onto store shelves in India, they have already started to take off.

Technology news was already being made in China where these devices taken a bite out of Apple’s turf.

Technology News - smartphone manufacturersNow they are moving outward in Asia, as the smartphone market’s growth is starting to slow in China. These manufacturers of mobile devices are looking for opportunities elsewhere, including India, the Philippines, and Indonesia, among others. The growth that they are expected to experience is predicted to be quite fast. India is already the third largest smartphone market in the world and it has the highest growth in the Asia Pacific region for these devices.

According to the IDC, the year over year growth in smartphone shipments during the first quarter of 2014 was a massive 186 percent – nearly doubling its figures from the same quarter in 2013. It is estimated that in India, there are slightly more than 30 million smartphones being sold every year.

Furthermore, fewer than one in ten mobile users in India currently has a smartphone, and only approximately 17 percent of the cell phones shipped into the country in 2013 fit into that category. This could suggest to the Chinese smartphone manufacturers that this country is primed and ready for the evolution in mobile tech, and grabbing hold of that market could make massive technology news for those companies.