Tag: mobile devices

A smartphone is a mobile device with more advanced functionalities and features compared to cellphones.

A smartphone’s hardware and software specifications are meant to perform functions such as web browsing, capturing high-quality images, and playing HD videos.

A smartphone can install various applications that can perform several advanced functions. Smartphones have become popular because of their many capabilities and are often used for communication and online activities. Advances in technology have led to smartphones being more compact and cheaper than other mobile devices such as tablets, phablets and PDAs.

Global Smartphone market to grow at a CAGR of 8.1 percent over the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Smartphone market for the period 2015-2019. The report considers shipment of smartphones of trailing 3 quarters and estimates the shipment for fourth quarter for the year 2014. To calculate the market size, the report considers the revenue generated from the total unit shipment of smartphones. It also includes the shipments of phablets to arrive at the total market size for the base year 2014. However, the report does not consider the following to estimate the market size:

• Aftermarket sales of smartphones
• Sales of accessories and peripherals for smartphones
• Sales of mobile handsets that are classified as feature phones and tablets

Our analyst researched the following companies as the key players in the Global Smartphone Market: Apple Inc., Huawei Technologies Co. Ltd., Lenovo Group Ltd., LG Electronics Inc. and Samsung Electronics Co. Ltd.

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Other Prominent Vendors in the market are: ASUS, Coolpad, Gionee, HTC, Micromax, OnePlus, Sony, TCL Communication Technology, Xiaomi and ZTE.

Commenting on the report, an our analyst said: “One of the major trends upcoming in this market is increase in demand for large-screen size smartphones. With the emergence of new technologies such as cloud computing, virtualization, and deployment of next-generation LTE wireless networks such as 3G and 4G, consumers are actively browsing the internet, playing games, and watching videos on their smartphones, driving the demand for smartphones worldwide.”

According to the report, one of the major drivers of the market is the declining average selling price of smartphones. Smartphone prices have been constantly reducing in the market, which is making them more affordable, and is expected to lead to their increased adoption during the forecast period of 2014-2019.

Further, the report states that one of the key challenges in the market is the high production cost. The intense competition in the market forces smartphone vendors to make large investments that eventually affect profitability. Marketing and R&D are the two major spending areas leading to the high cost of production.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

This new deal between the two companies will add protection that will be pre-installed on smartphones and tablets.

AVG Technologies has now announced that it has entered into a global partnership with ZTE, a top telecommunications network, equipment, and mobile devices company, in order to pre-install its mobile security protection on those gadgets.

This partnership will pre-install AVG’s flagship antivirus app onto ZTE smartphones and tablets.

AVG’s mobile security app already has a massive number of users, on top of the millions who use its antivirus products to protect their PCs. This new partnership could give it the strength to keep it firmly in place among the device protection leaders around the world. The product that will be pre-installed on the ZTE devices will be AVG AntiVirus PRO for Android ™. App developers greatly covet the opportunity to have their applications pre-installed on devices, as the majority of consumers will stick with the software that came with their gadgts.

This will mean that a larger number of consumers will automatically have AVG mobile security.

According to ZTE business manager, Wang Xuemei, “For many of us, our smartphones have become the primary device that we spend most time with, but ensuring mobile security can sometimes be an afterthought.” She went on to explain that ZTE customers will now have the protection from AVG, which can “take the worry out of connecting to their favorite websites, apps, and using online services,” through their ZTE devices.

Wang Xuemei also pointed out that this was a direct reflection of the company’s dedication to protecting the devices of their customers to ensure that they will always have the best possible experience while using them.

The mobile security app will be pre-installed on the devices and will be available for free to ZTE customers for sixty days. After that point, they can downgrade their service to the AVG AntiVirus FREE for Android ™ app, which offers a core level of protection, or they can continue at the premium level with the enhanced features for a monthly subscription fee. The customer is given the opportunity to decide at the end of the free trial.