Tag: mobile commerce news

PayPal leads the way in mobile wallets

| June 23, 2015

PayPal is beating out the competition when it comes to mobile wallets and payment support

PayPal seems to be maintaining its lead in the mobile wallets space. The company established a prominent place in the mobile commerce space years ago, being one of the first to draw attention to the convenient nature of mobile payments and through its offering of innovative digital and mobile services. PayPal has faced down competition from other companies that have entered into the mobile commerce space and has managed to excel where other companies have failed.

Survey shows that 71% of mobile consumers make use of PayPal’s wallet

According to a new survey from CMB, consumers seem to favor PayPal over others when it comes to mobile payments. The survey shows that 71% of mobile consumers make use of PayPal’s mobile wallet, which is being used to make purchases in physical stores and on the Internet. Many of those that have not used the wallet to make a purchase in a physical store have reported that they plan to do so within the next six months.

Apple find success in the mobile payments space, beating Google and Amazon

PayPal mobile walletThe survey shows that 55% of consumers are making use of Apple’s new mobile payments platform, called Apple Pay. The platform is quite young when compared to those offered by other companies, but has managed to attract a great deal of support among consumers. Google is falling behind both Apple and Amazon when it comes to mobile wallets, with Microsoft falling dead last. Of these companies, Microsoft has experienced the most difficulty in entering into the mobile payments space, partly due to the lack of popularity for its Windows Phone platform.

Mobile wallets will continue to gain momentum

Mobile wallets have become quite attractive to consumers in recent years. These platforms have become effective at keeping the financial information of consumers secure. Mobile wallets also serve as a convenient way for consumers to conduct commerce. As mobile payments continue to grow in popularity, more mobile wallets are expected to enter the market, and some of these platforms may eventually provide serious competition for PayPal.

India continues to experience a mobile commerce revolution

| June 22, 2015

Commerce is evolving rapidly throughout India

India is undergoing something of a commerce revolution. The country has become a very prominent mobile market, with smartphone ownership skyrocketing over the past few years. As the mobile space becomes more prominent, retailers are beginning to change their approach to the digital space. Myntra, one of the leading fashion e-commerce companies in India, shut down its website at the beginning of this month, opting instead to become completely mobile-centric.

Retailers are abandoning traditional websites in favor of apps

Myntra is not the only company that is doing this, of course. Several others have begun shutting down their websites in order to focus their efforts on the mobile space. These companies see great promise in the mobile commerce world and believe that their websites are not as effective at engaging mobile consumers as applications are. Apps have become one of the easiest ways for consumers to shop for and purchase products and this fact has not gone unnoticed among retailers.

Companies see great promise in the mobile commerce space

Mobile Commerce - Mumbai, IndiaAs mobile commerce continues to grow, consumers are being exposed to new ways to shop for and purchase products. Companies like Flipkart, which has long been the leading mobile commerce company in India, are beginning to change the way they do business, focusing more specifically on the mobile space rather than placing their hopes on the continued prevalence of traditional forms of commerce. Physical retail remains the most powerful force in India’s commerce space, but this may not be the case as retailers continue to become heavily invested in the mobile commerce sector.

Foreign companies are adding momentum to India’s mobile commerce revolution

Mobile shopping is thriving in India. The country is becoming the most attractive mobile market in the world and has begun attracting attention from companies in other countries that are involved in the mobile space. These companies are contributing to the growth of mobile commerce in India, investing in companies that are powering the mobile revolution of the country.