Tag: mobile commerce news

New technology could make mobile payments even more convenient

LoopPay’s new technology is meant to make mobile commerce more accessible to a winder range of consumers and businesses

LoopPay, a mobile commerce firm, may be able to make mobile payments more convenient with its new technology. The firm has developed a  small copper loop that is meant to be affixed into a smartphone case or other accessory. When an alternative current is sent through this loop, it can communicate with standard payment systems, such as those used in retail stores to accept credit and debit card payments.

Cooper loop can give nearly any mobile device the ability to make payments in physical stores

The simple copper loop has the potential to make mobile payments much more simpler than they had been in the past. Most modern mobile commerce platforms rely on NFC technology, which allows a mobile device to send digital information over a short distance. In order for retailers to accept NFC-based mobile payments, they must have a point-of-sale system that is equipped with NFC technology. For many retailers, investing in this technology is an expensive endeavor, which is why so many have avoided the mobile commerce field.

New technology could reduce the need for NFC

LoopPay’s new technology can remove the need for these investments, enabling businesses to accept mobile payments with their existing point-of-sale systems. This technology can also provide those without NFC-enabled smartphones a way to pay for products in physical stores without having to use payment cards or physical currencies. These payments would be processed through LoopPay and the simplicity of this service could make the firm much more competitive in the mobile commerce field.

Rumors suggest that LoopPay has begun working with Samsung

Rumors have begun to circulate about LoopPay’s potential partnership with Samsung. According to these rumors, the two companies are working together on a mobile commerce platform that Samsung plans to launch in the near future. Other rumors suggest that the new technology from LoopPay will be incorporated into Samsung’s next smartphone, potentially the Galaxy S6. Neither company has confirmed working together, however, and these rumors remain little more than speculation.

Report highlights the growth of mobile commerce during the 2014 holiday season

ChannelAdvisor releases report showing that online merchants had a successful holiday season

ChannelAdvisor has released its latest report concerning the performance of online marketplaces during the holiday season. Companies like Amazon and eBay have performed well during the 2014 holiday season, particularly because of their focus on mobile commerce. According to the report from ChannelAdvisor, online marketplaces say a 16.2% increase in digital sales during the holidays. Much of this growth came from mobile shopping, as consumers opted to use their smartphones and tablets to purchase products rather than visit physical stores.

Amazon saw an increase in online sales during the holidays, with some of its growth powered by mobile commerce

Amazon saw a 26% increase in sales among same-store merchants. These merchants fall into the category of those that have been selling through Amazon for at least one year. Amazon saw significant growth in online sales because of its aggressive promotional deals, which were launched at the beginning of December. Some of these deals were offered to mobile consumers specifically, creating an incentive for consumers to participate in mobile commerce.

Mobile shopping continues to gain momentum among consumers and businesses

mobile commerce - holiday seasonMobile commerce proved quite popular during the holiday season because of its convenient nature. Many consumers opted to shop on their mobile device in order to avoid the chaotic crowds that surge to physical stores during the holidays. By shopping on a mobile device, many consumers were able to purchase products from the comfort of their homes, or while traveling, and these products could be delivered to a destination of their choosing.

Online retailers are beginning to focus more heavily on the mobile commerce sector

Online retailers have been engaged in e-commerce for several years, but they are relatively new to the mobile commerce space. These companies have managed to engage mobile consumers effectively during the holidays, which has granted them some significant momentum going into the new year. Consumers are likely to continue using their mobile devices to shop online, especially as mobile commerce platforms become more engaging and offer better experiences.