Tag: Apple Pay

Mobile payments has yet to reach its full potential

| October 7, 2014

Mobile commerce continues to grow more popular, but the market is becoming very fickle

Mobile payments are growing in popularity, but they have yet to reach their full potential. The mobile commerce space is constantly shifting as new payment services are introduced and companies move from one of these services to another very quickly. With businesses constantly changing the payment services they use, or opting to develop their own, it can be difficult for any single mobile commerce platform to gain traction. This can also lead to some confusion among consumers.

Convenience is what drives mobile commerce adoption

Mobile commerce is convenient, which is part of its appeal to consumers. Using a service like Apple Pay, someone can pay for goods and services with the information on their mobile device, removing the need to carry any kind of physical currency around. Digital wallets also serve as a replacement for conventional wallets. These applications have the ability to store credit card and payment information, as well as discount deals and special offers from retailers.

Retailers are moving from one mobile commerce service to the next, with some deciding to develop their own solution

Mobile Payments - 7-ElevenWhile there are some mobile commerce platforms that have managed to find success, many more are struggling to engage consumers, and the fickleness of businesses may be to blame. Convenience store chain 7-Eleven had been using an existing mobile payments solution in order to engage mobile consumers more effectively, but the company has decided to develop its own solution. As such, customers that have come to expect mobile payment support from 7-Eleven stores will have to wait until the company launches its own offering.

Restaurants are being affected by fluctuations in the mobile commerce market

Several restaurants have embraced the concept of mobile commerce, but they often move from one payment solution to the next. For restaurants that rely on a third party mobile commerce organization, any change that such an organization makes to its business structure or the services it offers can have an impact on a restaurant’s ability to accept mobile payments.

Global Payments announces support for new mobile payments service

| October 6, 2014

Global Payments will be supporting Apple Pay through its OpenEdge division

Global Payments, a leading provider of mobile payment solutions, has announced that its Integrated Solutions division, OpenEdge, will be supporting Apple Pay. Apple has made a major splash in the mobile commerce field with the launch of its new service. Apple Pay is quickly becoming one of the most widely supported payment services in the world, with financial organization showing strong support for the platform. Global Payments may help add more momentum to the service’s popularity.

OpenEdge will add Apple Pay support to its software development kit

OpenEdge will be adding Apple Pay to its software development kit. This will allow developers to embed the mobile payments service into their products. The software development kit provides developers with the tools they need to include a variety of services into the applications and platforms that they develop and make available to the public. By offering support for Apple Pay, those using the OpenEdge development kit may gain access to a wider range of consumers that are entering into the mobile commerce field.

Apple Pay is gaining support, but faces a challenge when it comes to inclusion

Mobile Payments SupportWhile Apple Pay is becoming quite popular, the service does have one problem. Apple Pay uses NFC technology, which is not a problem in itself, but the service is only accessible through the new iPhone 6 and iPhone 6 Plus devices. These devices are also equipped with NFC technology, but will only be able to use the Apple Pay service and not the myriad other services that also used NFC. This may be good news for iOS fans, but not necessarily so for the others that are participating in mobile payments.

Apple Pay may be able to change the way consumers interact with merchants

OpenEdge expects that Apple Pay will change the way consumers interact with merchants. The company suggests that those visiting a restaurant, for instance, will be able to order and pay for their meals ahead of time using nothing more than a mobile device. This introduces a new aspect of convenience to the mobile space.