Author: BWild

Steampunk shooter augmented reality experience is on its way

This new mobile game will come from Magic Leap, at a time when many thought it might not arrive.

Magic Leap, an augmented reality company backed by Google, has now released a video that suggests that it will be producing a much awaited steampunk shooter game, despite the fact that it had appeared that it was withdrawing from public sight, for a while.

The company had been stepping back from public appearances for a while, leaving some to build doubts.

For example, earlier this month, the CEO of Magic Leap, Rony Abovitz, had been slated to make an appearance at TED in order to discuss the work at the augmented reality company, which is always held behind a veil of secrets, as a policy. At the last minute, Magic Leap withdrew from that and all of its other public appearances without giving any explanation for having done so. As of the time of the writing of this article, the company still hadn’t provided an explanation for its actions, but it did release the video that was supposed to have been shown at the appearance.

This video showed a steampunk shooter based mobile game that uses augmented reality as a part of its experience.

Andy Fouché, the PR head at Magic Leap, wrote that “This is a game we’re playing around the office right now (no robots were harmed in the making of this video).” That represented the most detail that the public has received about an actual project being created by Magic Leap.

This mobile game has familiar Dr. Grordbort branding, a line of guns in a kind of steampunk style, comics, and a range of other products. Dr. Grordbort was first created by a Weta Workshop artist. That workshop has been partnered with Magic Leap for some time now, and its branding also appears within the video.

The concept of this mobile gaming experience pretty much boils down to an augmented reality robot-shooter in which actual decorative guns are converted into “working” weapons in the digital reality. They are aimed at virtual enemies that appear as projections within the actual physical space around the player. The video also revealed a number of other images of the Magic Leap interface, which included a range of different floating components such as YouTube videos and Gmail icons.

Consumers still wary of mobile commerce

Consumers are not completely comfortable with mobile payments yet

Consumers may be somewhat uneasy about making a mobile purchase, according to a recent survey from Baird Equity Research. Though mobile commerce has been gaining more attention, consumers still prefer to use more conventional forms of commerce when making purchases, especially in physical stores. Consumers may still be wary of the security issues that exist in the mobile commerce space, though many people have been growing more comfortable with the concept of making purchases with a mobile device.

Young consumers seem to be the most comfortable with the idea of mobile commerce and shopping online with smartphones

According to the survey from Baird Equity Research, four in 10 consumers in the United States have participated in mobile commerce. Approximately 10% of consumers said that they make an in-store purchase with their smartphones at least once a month. Three in 10 consumers said that they make a mobile payment online once a month or less. Those between the ages of 18 and 24 are the most likely to participate in mobile commerce as they are the demographic most comfortable with mobile technology.

Many people are concerned about security and lack of retail support

Consumers wary about mobile commerceThe majority of consumers are not convinced that mobile payments are better than more conventional forms of commerce. Using a credit or debit card or paying with cash is often considered simpler. Cash is also considered a safer way to pay for products by consumers that are not interested in mobile commerce. Some consumers do not participate in mobile commerce because retailers do not support in-store mobile payments, while others are concerned about their financial information being stolen and exploited by malicious groups.

Mobile payments will continue to grow in the future

Mobile payments are expected to gain more momentum in the coming years. New services are being released regularly and these platforms are becoming more secure. Retailers are also showing more support for the mobile space, where they see a great many opportunities to engage consumers that are eager to shop for and purchase products with their mobile devices.