Category: Apps

Tencent gears up to take over a massive mobile games marketplace

| December 15, 2015

The tech giant from China is taking aim at gamers and doesn’t plan to slow down any time soon.

Tencent Holdings Ltd. has already grabbed hold of the top spot when it comes to being the leader in the mobile games category in China, but now it is stepping outside its home borders and is aiming to lead the way throughout other marketplaces, as well.

The company intends to start exporting games made in China into the United States and other markets.

In order to accomplish this goal, Tencent is working with San Francisco mobile games publisher, Glu Mobile Inc. Back in April, Tencent purchased a considerable stake in that company and they will now be working together to bring “WeFire”, Tencent’s most successful shooting game app, into the United States as well as other Western countries in 2016. Another one of its games – though the name has not yet been revealed – will be taken into the Japanese market next year by way of Aiming Inc., a local mobile game publisher.

Should Tencent be successful in taking its mobile games into other countries, this could change the entire marketplace.

Tencent - Mobile GamesThis will also provide Tencent with a powerful new avenue of growth as the current global mobile gaming marketplace is currently expected to grow to about $30.1 billion this year. That would mean that the figure would nearly have doubled since 2013, when it had been $17.6 billion. This, according to Newzoo research firm statistics.

The WeFire game app from Tencent is currently the most successful shooting game in China. Now it will be brought to the U.S. and other countries in order to go up against the top games in those markets. When a top grossing game reaches a leading spot in a specific market, it can bring in over $1 billion in revenue. However, when it becomes a global sensation, that figure can rise to $3 billion or even $4 billion, said the chief exec of the Kabam Inc. U.S. mobile game company, Kevin Chou.

That company intends to step into the mobile games market in China, next year. Alibaba Group Holding Ltd, a massive rival to Tencent, has a minority stake in Kabam.

A number of Facebook apps dumped by the social network

| December 10, 2015

At the same time, the top social media platform has gone ahead and shut down Creative Labs.

The initiative that was behind a range of the most experimental Facebook apps published by the social network – as well as a number of the applications it put out over the last year – have all been shut down and are no longer available for download.

Some of the mobile apps no longer available include Riff, Rooms and Slingshot, which were essentially failures.

Each of those Facebook apps were unpopular and were considered to have missed the mark in terms of what mobile device users actually want. According to the social network, it still intends to encourage experimentation. However, that will not be through Creative Labs, a type of initiative somewhat like a startup, which was quietly closed down. As of December 7, the Riff, Rooms and Slingshot apps were taken down from the app stores where they had previously been available. Moreover, the webpage for Creative Labs has also been taken down.

According to a spokesperson, the Facebook apps hadn’t received any updates in quite some time.

Facebook AppsThe spokeswoman explained that “Since their launches, we’ve incorporated elements of Slingshot, Riff and Rooms into the Facebook for iOS and Android apps.”

The social network is known for its inclination to continually “move fast and break things.” This time, it determined that some of the efforts it had made under that mantra hadn’t worked out, so it was bringing them to an end. This could potentially mark an important milestone in the development of applications under the Facebook brand, as the company turns its attention on other creative avenues.

For instance, it is still looking toward artificial intelligence (AI) technology, as well as drones that would be able to bring internet connections to highly remote parts of the world, in addition to virtual reality (VR) goggles. While the company had been continually adding new Facebook apps to offer new components of the desktop version of its service as well as to compete with other popular application offerings, it has been gradually turning toward boosting the features of its core platform, including the 360 degree videos and live streaming.