There are a number of hurdles in the way of having consumers flock to purchase wearables.
While there has been a great deal of hype about wearable technology from the media and through the companies that manufacture these gadgets such as smartwatches and smart glasses, actual consumers have yet to make purchases in droves.
There are a number of different issues that are still in the way, and Intel says that device makers must solve them.
Among the leading problems identified by the CFO of Intel, Stacy Smith, are that the devices are not very attractive (which is an important factor to consider when people will actually be wearing them) and wearable technology needs to be recharged very frequently. Furthermore, the majority of these devices don’t work on their own, but are actually slave gadgets that require smartphones to be fully functional.
That said Intel feels that the most important issue that is currently faced in wearable technology is GPS.
Smith explained that GPS is a core component that requires improvement if battery life is going to be enhanced in wearables. The issue is that GPS tracking technology drains considerably more battery life than it would require to power a color touch screen. However, the GPS can’t be eliminated altogether, as it is required in order to be able to use many apps to their fullest capability.
He underscored the fact that “having that location tracking is important.” There is a great deal going on in geolocation technology, right now, particularly in the world of marketing, and that tech will be needed by users who want to be able to receive a discount coupon that can be redeemed in a store they have just entered, for example.
Intel is hoping to eventually provide a solution to that issue through its Curie system-on-a-chip for wearable technology devices. Curie is a tiny little component that has various forms of sensors, such as a pedometer, among others. It has yet to include GPS tracking, but Smith has said that it is not outside of the realm of possibility. “That’s important, and we’ll get it there,” he stated.
A recent survey has shown that while Brits aren’t on board yet with wearables, the time is coming.
There are few who would disagree that wearable technology is now on its way, as its popularity is starting to rise and a growing number of people are becoming interested in what these gadgets could have to offer them in the future.
As the products improve their features as well as their appearance, wearables have been able to boost their appeal.
Wearable technology came into the marketplace all in a big wave, but while the first impression of these devices may not have been the best one, they are starting to sway consumers with improvements to their tech and as they grow more stylish. As designers of these gadgets gain a better understanding of what consumers actually want, how to make the devices practical, and what people are willing to actually wear, tech has been improving in a way that is starting to convince people to actually buy.
While consumers aren’t quite ready to make wearable technology mainstream, that time is close.
New research commissioned by Currys PC World has revealed that among Britain’s 18 to 65 year olds, there will be 17 million people using wearables by 2017. That company has revealed that its increases in sales in that category have shot up by 710 percent when compared to the same time last year. Clearly, they are not simply drawing their predictions out of the air.
The growth was greatly credited to the release of Android Wear, and it is expected that when the Apple Watch actually launches within the next couple of months, it will spike even further. That said, keeping on top of the trends and grabbing up the top brand names are not the only drivers behind the willingness of consumers to make a purchase. The fact that these gadgets are increasingly useful and practical is becoming very convincing.
The Currys PC World report was based on a survey of 1068 people. Among them 39 percent said that their top reason for being interested in wearable technology was for health and fitness improvements. Primarily, they wanted to track calories (39 percent), track daily activity levels (36 percent), and monitor heart rate (35 percent). All of these tracking capabilities are available in even some of the most inexpensive wearables that are currently available.