Tag: smartphone payments

Mobile payments will be a major play for Apple, very soon

The company has been building its workforce for a massive effort it will be making in this sector.

While Android smartphone owners have had the opportunity to use mobile payments for some time now, iPhone owners have not yet have that privilege – although that could be changing very soon.

Apple has reported started interviewing candidates for senior level positions for just this type of service.

The new hires will allegedly be responsible for creating an iTunes supported mobile payments business for Apple. According to Jennifer Bailey, an executive from Apple who was once responsible for the online stores at the company, they have recently been meeting up with “senior payments industry executives.” The purpose is to encourage them to become a part of the iPhone team in order to be a part of the company’s new initiative.

It looks as though the company is going to be making a large mobile payments push in the not too distant future.

There are two positions that Apple is working hard to fill at the moment, both of which are the type that are typically considered to be central for the early stages of the development of a new product. They are the head of business development and head of product positions.Mobile Payments - Apple

Rumors of a smartphone based payments system is nothing new to Apple. It has been part of the rumor mill since before Google even started trying its Wallet app in its pilot programs. However, earlier this year, the company started to show more signs that it is taking the effort much more seriously and a report was drawn up that showed that the company has been “laying the groundwork” for this type of service.

In fact, for a while, it looked like it would be Bailey who would be spearheading the Apple mobile payments project. It also looked as though the company would be working in partnership with PayPal in order to provide these services. A report from Monday showed that talks with PayPal have been continuing until as recently as March. That company had previously been believed to be willing to work with Apple in order to establish significant parts of its fraud prevention infrastructure.

Survey sheds light on consumer behavior concerning mobile payments

Survey shows that consumers are showing strong interest in mobile commerce but remain concerned regarding security

Bain & Company, a global management consulting firm, has released the results of a new survey that focuses on mobile commerce. Throughout the world, mobile shopping and payments have become quite popular among consumers. These people tend to be quite reliant on their mobile devices, using smartphones and tablets quite frequently in their daily life. The survey from Bain & Co. accounts for 25,000 respondents across five countries and aims to shed light on how their view mobile commerce as it exists today.

Consumers show they are somewhat unwilling to make mobile purchases in a physical store

According to the survey, more than half of respondents noted that they were aware of mobile payments. This awareness is highest in Western Europe, where 70% of respondents noted that they knew what mobile payments were and how to make a payment from a smartphone or tablet. While awareness is high, only a quarter of respondents to the survey said that they were willing to make mobile payments in stores. Online payments were considered more attractive and many respondents suggested that paying online from a mobile device was more secure than using a device in a physical store.

Security concerns prevent many people from participating in mobile commerce

Mobile Commerce Survey - Mobile PaymentsSecurity is one of the most significant challenges that face the widespread adoption of mobile commerce today. Many consumers are worried that by participating in mobile commerce their financial information will be exposed to exploitation. While consumers are concerned for the security of their financial information, the survey shows that as much as 27% of respondents were willing to make a mobile payment in-store.

High profile crimes keep people wary of mobile commerce  and shopping in general

Mobile commerce is becoming more accessible, but ongoing concerns regarding security are likely to inhibit widespread adoption for some time. Some of the security concerns that consumers have are somewhat misguided. These concerns are, however, augmented by recent spates of high profile data theft and hacking. Such events tend to spark serious doubt on mobile initiatives.