Tag: mobile payments news

A new report has shown that during the first quarter, alone, transactions reached the $623 billion mark.

According to a recent report that was released by the People’s Bank of China, m-payments were responsible for approximately $623 billion during the first quarter of 2014.

That market is clearly loving paying over mobile phones and consumers are rapidly adopting this tech.

The use of m-payments has skyrocketed in China by 255 percent during the first quarter, alone, when compared to the same quarter in 2013. This report underscores the trend toward mobile when it comes to the spending habits of consumers in China. This has made the country a world leader when it comes to the adoption and use of this technology, which has seen little more than struggles in convincing consumers to try it for the first time, let alone use it on a regular basis.

M-payments growth is to be expected in a market where 283 million smartphones will be shipped, this year.

In China, the use of the internet is also spiking at a similar pace, over both mobile devices and over laptops. Some of the primary evidence of this trend is over the giant, Alibaba, that has been pushing its products over both channels and which has seen a staggering 66 percent year over year growth within this year’s first quarter. Bolstered by mobile payments, that company brought in $3.1 billion in the first three months of 2014.

That said, the achievement pales in comparison to last year’s Singles Day in November. That holiday is a celebration of being single. Tmall and Taobao – both companies owned by Alibaba – took in $5.75 billion in revenue during that single day. That brought about an increase of 80 percent in the sales that were experienced on that day, when compared to the year before. This has been greatly credited to the rise of the use of mobile devices for shopping.

A PwC survey that was conducted in China last year showed that at that time, shoppers in the country were already using their smartphones and tablets to buy on a daily basis, while 62 percent were doing so weekly. This was a 96 percent raise over 2012’s figures and makes it evident that m-payments – just like mobile commerce – will continue their popularity and growth in the country.

Banking organization releases new mobile commerce application

Standard Bank, a pan-African banking organization, has launched a new mobile payments application called SnapScan. Mobile commerce is becoming quite popular in Africa, especially as more people in various countries gain access to smartphones and tablets. The proliferation of mobile technology is having a major impact on commerce and the demand for mobile services is beginning to grow at a dramatic rate. In order to accommodate demand, organizations like Standard Bank have been releasing new services that are mobile-centric in nature.

SnapScan leverages QR codes to initiate mobile transactions

The new SnapScan service is meant to give consumers the ability to participate in mobile commerce through the use of QR codes. The application can scan these codes and initiative a mobile transaction. The codes can be associated with any sort of product or service and have become a very popular mobile commerce tool in recent years. These codes are quite easily produced and, in most cases, can be made for free, which is one of the reasons they are particularly popular among retailers and in the marketing field.

10,000 merchants in Africa accept payments from SnapScan app

Some 10,000 merchants throughout Africa have partnered with Standard Bank in order to accept mobile payments coming from the SnapScan application. These merchants provide consumers with unique QR codes. Once the code is scanned and a payment has been issued, merchants receive an SMS message that verifies that the payment has been received successfully. SnapScan may become more popular in Africa as more consumers make use of the application and see its merits.

Security remains a major challenge for mobile commerce

Many people favor mobile commerce because of its convenience, but consumers are also wary of the mobile space because of the security threats that exist therein. Security has been a major problem for mobile commerce for some time, as it is a popular target for malicious groups that seek to exploit financial information. If organizations can find a way to boost the security of the services that they provide, they are likely to find success in the mobile space.