Tag: mobile gaming

Fans of these hot celebrities can get their smartphones and tablets geared up for some upcoming releases.

If there is one thing that has become quite commonplace in the world of mobile games, it’s that top celebrities are enjoying the chance to add their own names to the mix, and this trend doesn’t appear to be slowing down.

The latest entrants into the mobile gaming app world will be a top rap artist and a leading actor.

Nicki Minaj will soon be joining others in the music industry who have released mobile games, in the hopes of achieving similarly successful download numbers. She will be following in the footsteps of others such as Katy Perry, and will be doing so with the same developer: Glu Mobile. That company is also the mobile game developer behind the recent release of Kim Kardashian: Hollywood.

Nicki Minaj isn’t alone in upcoming celebrity mobile games, as Jason Statham will also have one by this fall.

Statham, best known for his role in The Transporter, will have a Glu Mobile game of his own, too.

As has been the case in previous mobile gaming offerings from Glu Mobile, these celebrities will be adding their likenesses and voices to the games, to provide fans with a more authentic experience by way of their mobile devices.

While Minaj’s mobile app isn’t expected to be released until next summer, and not as much is known about the precise design and purpose of the game, in Statham’s case, the design is a little bit clearer. His game will be called “Sniper X: Kill Confirmed”. It will be out in the fall and will have some features that will feel rather familiar to people who have previously downloaded games from this mobile developer; that is, the celebrity name, likeness, and voice.

However, it deviates from those mobile games a little bit in that it is a first-person shooter that focuses more on that style of entertainment than actually interacting with the celebrity, himself. Most of the specifics on this game have not yet been released, so it is not clear exactly how this game will differ from the dozens of other similar options that are already available to be downloaded.

While the market in the country is currently about half that of the United States, its growth rate is tremendous.

There is no doubt that mobile gaming is huge in China, despite the fact that it represents only a fraction of its complete video games market, and the fact that it is only about half of the size of the American market.

What makes the difference is the very rapid growth rate that the Chinese mobile games market is experiencing.

Mobile gaming is far lower, per capita, in the Chinese market than in the U.S. but the potential is only just starting to be tapped and the gap is about to close exceptionally rapidly. Currently, it is estimate that the market there is at around $9.7 billion (60 billion yuan). It has been consoles and, to a much greater extent, PC games that have been leading the way in terms of revenue in the country. However, the prediction now is that when compared to mobile devices, PC games may be about to lose their top position. This doesn’t necessarily mean that PC has no future, but it instead means that there is a great deal more room to grow in mobile.

Mobile gaming is accessible to a far larger number of people that haven’t tapped into it yet, in China.

The lead held by PC games remains a very sizeable one, but the situation has shown that growth is starting to slow, simply because it is starting to reach a level of saturation. Those who have PCs and who will use them for gaming are already doing so, to a large extent. What makes the mobile games environment have such potential to take the lead is that there are far more smartphone users than computer owners in the country, and they are now starting to get into these apps with a vengeance.

The growth in mobile gaming has been an amazing 400 percent, from having been 2.5 billion yuan a couple of years ago, to 125.2 billion yuan, last year. With an estimated three times more smartphone and tablet based gamers than there are on PCs, that shows that there is still quite a distance for mobile to go before it has reached its maturity.