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Smartwatch potential from Microsoft could create serious competition

Julie Campbell | June 20, 2014

Although the wearable technology hasn’t been confirmed by the tech giant, it could be a meaningful play.

If rumors are correct, then Microsoft will be the next giant to enter into the smartwatch marketplace, with the Surface Watch to be released at some point, likely this year.

The technology news to watch will be the importance of this play in the overall market.

At the moment, there are already a large number of smartwatch devices that have made their way into the market, and there is more than a handful ready to launch before the end of the summer. This can make it very challenging for any single device to stand out and for later additions to carve their way into an already crowded ecosystem. That said, among this considerable crowd of devices, it seems to have been missed that there are very few apps for wearables, which makes it difficult to build a solid appeal for mainstream customers.

Without the apps, it is challenging to show consumers that a smartwatch is worth the added expense.

Smartwatch - Microsoft A recent BI Intelligence report suggested that the entire wearables app ecosystem is experiencing some significant fragmentation. The cause of this problem is that every new device that is added to the marketplace runs on a platform that is shared by very few others. As of yet, there is little standard in the experience provided by smart gadgets.

Without a dominant operating system or two, or three, it makes it difficult for mobile app developers to come up with a pool of applications that is sizeable enough to make it worthwhile for the average consumer to drop a few hundred dollars on a device that is essentially a nifty accessory to go with his or her smartphone and/or tablet.

That said, BI Intelligence pointed out that Microsoft may be able to stand out from among much of its competition by providing a smartwatch that is not limited in that way. Instead, it could provide cross-platform functionality so that it would function with both Android and iOS platforms as well as with the Xbox One and with desktop PCs.

Augmented reality glasses from Microsoft may be on the back burner

Denny | June 20, 2014

It has been reported from a number of technology news sources that Project Fortaleza is on hold.

Although the rumors have been flying about a pair of augmented reality glasses that were expected to be released at some point in the not-too-distant future, by Microsoft, reports are suddenly being released that suggest that the wait is going to be considerably longer than expected because the project, as a whole, has been put on hold.

Expectations for AR wearable technology have been high since a Microsoft patent was leaked last year.

The augmented reality device had been in the works as a peripheral for Xbox One. The codename for this product was called “Project Fortaleza”. That said, since that first leak, there hasn’t been a great deal of information that has come available from the company. Moreover, Microsoft, itself, has never confirmed or denied that the wearable technology exists, at all. Now, it looks as though the Project Fortaleza work has been “temporarily cancelled”. The original report was made on WPDang, a Chinese website.

This suggests that the augmented reality project is simply on hold and not actually stopped altogether.

Augmented Reality Glasses for Xbox delay According to the source, the reason that the AR glasses are being placed on the back burner has nothing to do with the actually implementing the technology. The development of the device didn’t seem to be coming with any hitches, at all. However, a considerable number of the tech patents that are involved in the process of making this device do not actually belong to Microsoft. Therefore, the company would be required to license those patents – an action that is now keeping Fortaleza from becoming available to Xbox One owners.

Some of the patents have already been licensed for the Kinect sensor’s second generation, but those licenses are specifically meant for that one device and cannot be carried over to be used for anything else.

Until those issues are sorted out, it is clear that the primary push being made by Microsoft will not be in augmented reality. This could end up presenting the company with some challenges as it looks as though Sony and its Oculus are hoping to be the next breakthrough in VR gaming.