Tag: iphone 6

Mobile wallet finally unveiled by Apple

Apple Pay will put the electronics giant in direct competition with services like Google Wallet and PayPal.

Apple Inc. announced on September 9 that it would be introducing a mobile wallet service entitled Apple Pay to its new iPhone 6 mobile devices, which were also unveiled at the event last Tuesday, and the company revealed that its digital wallet is integrated with its fingerprint ID security system and Passbook credential-storage app.

Apple Pay lets iPhone 6 users pay for purchases in-store with their smartphone.

Users will also be able pay for purchases using the service online though apps. According to Apple, using its payment systems is more secure and convenient than using a debit or credit card. Since Apply Pay has been designed to fit in with Apple’s Passbook app, which already enables users to store merchant loyalty cards, store coupons and tickets, the service is fairly simple to use.

To utilize the mobile payments technology within physical stores, users merely need to wave their smartphone in front of a compatible terminal to pay with one of their credit cards stored on the app. The payment is sent to the terminal via near field communication, also known as NFC technology, which is made possible through a chip that has been embedded in the new phones.

mobile wallet - nfc paymentsCurrently, tens of thousands of retailers across America will accept it. Some of these include well known companies such as Macy’s, Target, Whole Foods Market, Starbucks and McDonald’s. This will give iPhone 6 users the ability to buy just about any item with a simple wave of their smartphone.

In addition, Apple’s partnership with payments processing start-up Stripe will help small app developers to power their transactions using Apple Pay.

The Apple Pay mobile wallet could make mobile payments more popular.

Aside from retailers, Apple has teamed up with three major credit card companies, Visa, MasterCard and American Express. These deals may help Apple succeed in the mobile payments space where other companies have so far had no luck.

According to the CEO of Visa, Charles W. Scharf, “Lots of companies have tried this before, but our security and the Apple payment experience will be the two biggest drivers here.” If more Apple users begin to use their smartphones to make payments, this could push other companies with digital wallet services to make similar deals with credit card companies and retailers.

At the moment, many analysts believe that if there is any company that can persuade consumers on how valuable a mobile wallet can be, Apple is the one to do it.

Mobile wallet changes name to distance itself from terrorist group

Isis has announced it is changing its name to Softcard.

The Verizon, T-Mobile, and AT&T supported, American mobile wallet platform, is rebranding in an effort to avoid the possibility of being wrongly associated with the Islamic militant group ISIS (Islamic State of Iraq and Syria), which has been involved in the deaths of Americans and citizens of other nations, including the recent public execution of American journalist, James Foley.

The change will take place in “a few weeks” according to the company’s homepage.

The CEO of Isis, Michael Abbott, explained in a note regarding the change that “However coincidental, we have no desire to share a name with this group and our hearts go out to those affected by this violence.” Abbott also added that only the name is changing, but everything else about the mobile wallet app will remain the same.

In the next few weeks, the Softcard app will be launched. Once it has been released, users of the portable payment system can update it as they usually would and once they do, their Isis Wallet will simply become SoftCard. Users can still expect the same services and features they are used to that enable them to securely store their financial information and make in-store purchases with a tap of their smartphones. “Your current Isis Wallet will continue to work as it always has,” Abbott says.

Mobile Wallet - Isis becomes SoftcardThe CEO also explained the reasons behind why the name Softcard was selected. According to Abbott, what the company wanted was a name and “visual identity that had the power, flexibility and simplicity to define our category.”

Isis – soon to be Softcard – isn’t the only mobile wallet making news.

Amazon is one of the most recent companies to enter the mobile payments market with Amazon Wallet. However, at present, that app only stores reward and gift cards which can be scanned during purchasing.

In addition, the Isis mobile wallet name change announcement occurred almost a week prior to Apple unveiling details regarding its mobile payments service, Apple Pay, which was revealed by the company on September 9. Apple’s new payment system also uses NFC technology and will only be available on its new smartphones the iPhone 6 and the iPhone 6 Plus.