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Tag: game industry

Mobile games and philanthropy are beginning to come together

| October 28, 2013

Mobile games may help non-profit groups raise funds

Mobile games have provided hours of entertainment for thousands of people around the world. These games have also become quite lucrative for the game industry as a whole, but they could be used to do some good in the world. The Global Gaming Initiative aims to use the power of mobile games to strengthen the bridge between technology and philanthropy. The organization specializes in developing games that have a purpose that extends beyond entertainment and generating revenue.

Developer creates game for World Bike Relief

The Global Gaming Initiative has partnered with World Bike Relief, a non-profit organization that works to bring bicycles to impoverished communities in Africa, South American, and Southeast Asia. These bikes are a valuable commodity to these communities as they provide a reliable form of transportation to those that cannot afford their own vehicles and those living in areas that do not have dedicated public transit systems. For its partner, the Global Gaming Initiative has developed a new title that aims to raise funds.

50% of in-game purchases to be donated to non-profit group


The game is called Sidekick Cycle and 50% of in-game purchases will be donated to World Bicycle Relief. The game is initially available for iOS devices, with an Android version expected to be made available later in the year. The game tasks players to perform various tricks and collect coins as they make their way through the African wilderness. The bicycles featured in the game can be customized and there are various collectibles that can be found throughout the game.

Charitable organizations see promise in mobile games

Mobile games are quite popular throughout the world, but relatively few of these games are used to support non-profit organizations. These organizations are beginning to see the potential of mobile games, however, and some are beginning to develop their own games in order to raise funds for various projects.

Ubisoft announces acquisition of mobile games developer

| October 4, 2013

Mobile games become a strong focus for Ubisoft

Prominent game developer and publisher Ubisoft has announced its acquisition of Future Games of London, a developer of mobile games. The development studio was first established in 2009 and has established a strong foothold in the mobile space since then. The developer boasts of more than 100 million downloads for its mobile games and continues to make strong progress in this sector. Ubisoft has been showing aggressive interest in the mobile field in recent years, especially as mobile games become more popular than traditional handheld titles.

Ubisoft builds a stronger presence in the mobile space

Ubisoft is working to establish a stronger presence in the mobile games sector. These games have managed to attract a great deal of support and attention from consumers around the world and have become one of the most lucrative sectors of the game industry as a whole. Ubisoft is only on among many companies that have shown an interest in mobile games for the economic and entertainment prospects they represent.

Mobile Games - UbisoftDeveloper to gain access to Ubisoft resources

Future Games of London will continue operating as it has done for the past several years for the most part. Through the acquisition, however, the developer will have access to the abundant resources that Ubisoft offers. Ubisoft will also gain access to the developer’s range of mobile games and will be able to market these games and ensure they reach a wider audience. Ubisoft has proven time and again that it holds a strong position in the game industry. Last year, the company generated more than $800 million in profit, more than enough to encourage expansion into the mobile field.

US becomes an attractive market

Backed by Ubisoft’s support, Future Games of London is expected to concentrate on breaking into the U.S. market with new online games developed for mobile devices. The developer will also work on improving its game infrastructure in foreign markets in order to bolster its global network. These plans align well with Ubisoft’s operations.