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Samsung is closing in on Apple in the mobile payments race

Samsung and Apple may go head to head in the growing mobile market

In the race for dominance in the mobile commerce field, Samsung is beginning to catch up to Apple. Google, Samsung, and Apple have all established a foothold in the mobile payments field with their relatively new services. These services make it possible for consumers to pay for products using their mobile devices, both online and in physical stores. Mobile payments services are growing in popularity, especially in China, where both Samsung and Apple are currently vying for the favor of consumers in the competitive market.

Samsung Pay now has more than 5 million registered users

Samsung recently introduced its Samsung Pay service, which has already acquired a great deal of support from companies and consumers alike. According to Samsung, some 5 million people have already signed up for the service. Samsung Pay has processed more than $500 million transaction in the United States alone since launching in September of last year. The service is quickly closing in on Apple Pay, which has established a strong lead in the U.S.

Apple Pay still has a considerable lead over other services

Mobile Payments RaceApple Pay has an estimated 12 million monthly users throughout the world, experiencing aggressive growth since its launch in October of 2014. The service recently launched in China following some resistance from Chinese banks and is expected to find some modest success. Many consumers have come to show support for Apple Pay because of its security features, which are also present in Samsung Pay and Google’s Google Pay service.

Innovative technology may help Samsung compete with others

While Apple currently holds the lead in the mobile payments space, Samsung is likely to catch up quickly due to the acquisitions it made last year. Samsung acquired LoopPay in 2015, whose technology mimics the magnetic stripes found on most conventional payment cards. This has made Samsung Pay more accessible to a wide range of consumers. Backed by this technology, Samsung may be able to establish a very powerful position in the mobile commerce market, which is expected to reach $142 billion by 2019, according to Forrester Research.

Google Play Developer Program gets a policy and rules overhaul

The tech giant has now rolled out a brand new appearance and feel for its program, which is meant to simplify it.

A new look and feel for the Google Play Developer Program Policy Center has now been rolled out in order to make it easier for app developers to be able to locate, view and understand its guidelines.

This was done as a part of an overhaul of the service in order to make the experience more appealing.

It included everything from the navigation to a makeover of the visual side of the Google Play Developer Program to include its “Material Design” for the organization of the program’s policies and guidelines by way of various large themes, such as “Privacy and Security” and “Restricted Content.” In that way, they are hoping to reduce or eliminate any potential confusion with regards to what is and is not permissible or recommended within the program.

That said, the rules have also been updated for Google Play developers, and more information is provided about them.

Google Play StoreThe information about all the rules has been expanded, as has data with regards to the way the policies for mobile app developers are enforced. This is meant to make violation resolution faster and easier. The information not only provides detailed guidelines of the most common violations, but it also includes visual examples that will clarify things even further.

While Google’s mobile app restrictions aren’t as limiting as Apple’s in terms of the types of applications that are permitted on the digital marketplace, its oversight has been increasing over the last few years. Last year, an internal mobile app review team was introduced quite subtly by the company. The members of that team are responsible for scanning through apps in order to be able to spot violations of the program’s policies.

There are also automatic scans run through Google Play apps in order to help to spot malware and other forms of more obvious content violates, such as applications that include sexual content, or that use copyrighted material without adequate documentation that grants the necessary permission to use it.