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Secure Element Manager wins Visa approval

secure element manager visa approvalSecure Element Manager has been approved by Visa for the BlackBerry 10

Leading technology company, and creator of the BlackBerry platform, Research In Motion has received approval from Visa for its NFC-based mobile commerce platform, known as Secure Element Manager. The platform is designed to be used with the company’s next generation BlackBerry 10 device. Thus, owners of the BlackBerry 10 will be able to make mobile payments for products thanks to the device’s support of NFC technology and the approval for the system granted by Visa.

Platform may help with security concerns

Visa has shown a great deal of interest in mobile commerce in recent months. The company has become one of the major players in this emerging industry through its various partnerships and the services it provides mobile consumers. The Secure Element Manager helps address one of Visa’s most significant concerns when it comes to mobile commerce: Security. As such, the platform has won the support of Visa, which will allow its customers with BlackBerry 10 devices to use their accounts to make mobile payments.

Security continues to be a problem for mobile commerce

Security has long been an issue that has made mobile commerce somewhat unpopular. NFC technology itself does not boast of any latent security features. As such, many believe that the technology can be easily exploited. If NFC technology is exploited, a consumer’s financial information may be at risk of theft, creating a serious problem for those involved in mobile commerce. Until recently, there have been few efforts to bolster the security of mobile commerce.

Secure Element Manage meets Visa expectations

The Secure Element Manager not only helps keep the financial information of consumers safe, it also acts as a management platform for various mobile commerce systems. The platform meets the strict requirements that Visa has adopted concerning mobile commerce systems, making it one of the few systems that Visa is willing to support. Moreover, it is the only mobile commerce platform for the BlackBerry that has the full support of Research In Motion.

King.com dethrones Zynga

King.com Mobile GamingKing.com overcomes Zynga in the social and mobile gaming space

Zynga has long been at the head of the totem pole in terms of mobile gaming, largely due to the company’s relationship with Facebook. Recently, the social network began loosening its ties to Zynga in an effort to break free from a company that has been facing very serious challenges. Now, the struggling developer has been supplanted by an up and coming social game studio known as King.com. The studio’s “Candy Crush” title recently eclipsed Zynga’s most popular games.

Candy Crush Saga has more than 9.7 million users

According to information from AppData, a service that measures daily active users for mobile and web applications, the “Candy Crush Saga” boasts of more than 9.7 million users worldwide. Julien Codorniou, head of European gaming partnerships with Facebook, notes that King.com has managed to become the second largest game developer on the Facebook platform in just under 18 months. King.com may be able to use this momentum to power major growth this year.

Cross promotion nets King.com major success and growth

Kimg.com attributes much of its success to the fact that it uses its existing games to promote its new titles. Thus, the 9.7 million people playing the Candy Crush Saga are exposed to the company’s latest games, increasing the chances of these people actually playing these games as well. While Zynga still holds dominance in the realm of monthly active users, those playing Zynga games typically only log in to the company’s titles for small periods of time throughout the month, lessening the developer’s opportunity to sell products to gamers.

Mobile gaming represents massive, lucrative market

According to a recent study from Flurry, a mobile research and consulting firm, free-to-play games accounted for 80% of the $10 billion mobile gaming market seen in 2012. There can be no doubt that mobile gaming is a force to be reckoned with, especially with mobile titles like Candy Crush Saga boasting of such a gargantuan user base. King.com is well on its way to becoming the next ruler of the social and mobile gaming space.