Author: Stephen

PayPal leads the way in mobile wallets

| June 23, 2015

PayPal is beating out the competition when it comes to mobile wallets and payment support

PayPal seems to be maintaining its lead in the mobile wallets space. The company established a prominent place in the mobile commerce space years ago, being one of the first to draw attention to the convenient nature of mobile payments and through its offering of innovative digital and mobile services. PayPal has faced down competition from other companies that have entered into the mobile commerce space and has managed to excel where other companies have failed.

Survey shows that 71% of mobile consumers make use of PayPal’s wallet

According to a new survey from CMB, consumers seem to favor PayPal over others when it comes to mobile payments. The survey shows that 71% of mobile consumers make use of PayPal’s mobile wallet, which is being used to make purchases in physical stores and on the Internet. Many of those that have not used the wallet to make a purchase in a physical store have reported that they plan to do so within the next six months.

Apple find success in the mobile payments space, beating Google and Amazon

PayPal mobile walletThe survey shows that 55% of consumers are making use of Apple’s new mobile payments platform, called Apple Pay. The platform is quite young when compared to those offered by other companies, but has managed to attract a great deal of support among consumers. Google is falling behind both Apple and Amazon when it comes to mobile wallets, with Microsoft falling dead last. Of these companies, Microsoft has experienced the most difficulty in entering into the mobile payments space, partly due to the lack of popularity for its Windows Phone platform.

Mobile wallets will continue to gain momentum

Mobile wallets have become quite attractive to consumers in recent years. These platforms have become effective at keeping the financial information of consumers secure. Mobile wallets also serve as a convenient way for consumers to conduct commerce. As mobile payments continue to grow in popularity, more mobile wallets are expected to enter the market, and some of these platforms may eventually provide serious competition for PayPal.

Snapdeal establishes dominance in the mobile commerce space

| June 18, 2015

Snapdeal announces the acquisition of app developer Lesgomo Labs

In an effort to further solidify its position in India’s mobile commerce space, Snapdeal has announced its successful acquisition of Letsgomo Labs, a developer of mobile applications. The acquisition may have a major impact on Snapdeal’s future mobile plans. Mobile commerce has become a major focus for Snapdeal recently, with the company taking steps to become completely mobile-centric as a way to effectively engage consumers that are becoming more reliant on smartphones.

Acquisition expected to augment Snapdeal’s mobile commerce interests

Letsgomo Labs develops mobile application and offers mobile services to its clients. The company’s expertise in the mobile space may be put to work in Snapdeal’s future plans for mobile commerce. Letsgomo believes that mobile technology will continue to serve as a driver for growth in the e-commerce space and the company hopes to build new mobile services for Snapdeal that will appeal to the company’s customers and mobile shoppers in general.

75% of Snapdeal’s business now comes from mobile platforms

Mobile Commerce - SnapdealAccording to Snapdeal, approximately 75% of its business is now done over mobile platforms. Consumers have become enthralled with the concept of mobile commerce, as it represents a more convenient way to shop for many people. Mobile shopping is having an evolutionary effect on India’s retail space, with a growing number of merchants taking steps to become more accommodating of mobile consumers by providing them with ways to shop for and purchase products with their mobile devices.

Snapdeal continues to show dominance in the mobile commerce market

Snapdeal has been acquiring several other companies over the past year, and these acquisitions have made it the largest mobile commerce company in India. Last month, Snapdeal acquired Martmobi, a company that provides real-time analytics concerning mobile activity as well as several other services. Snapdeal has also been receiving support from other companies outside of India. These companies have a strong interest in mobile commerce, as it represents a major opportunity for retailers that are interested in the digital world.