Pebble’s classic wearable device is available in bright pink, green and blue.
Earlier this week, Pebble introduced new limited edition colors for its existing classic smartwatch, allowing consumers to choose from smartwatches in three colors that include Hot Pink, Fly Blue and Fresh Green.
These neon shades are a notable switch from the traditional colors of the company’s classic device.
Consumers looking for a change from the original Gray, Orange, Arctic White, Cherry Red and Jet Black watch colors, or who want a design that is a little more flashy, likely will not be disappointed in the vibrant and bold new color variations. The limited edition watches come complete with matching color bands, which are interchangeable.
However, in addition to the matching color bands, Pebble has provided users with the option of customizing their smartwatches. The company has announced that very soon users will be able to download two new watchfaces at the Pebble appstore. These include an animated Reading Rainbow watchface that features Levar Burton and a weather watchface from The Weather Channel.
According to Pebble’s blog, “Fresh, Hot, and Fly come with matching bands and—just like the rest of the Pebble lineup—are fully customizable with the skins and bands of your choice. We’re having lots of fun mixing and matching bands around between the different colors ourselves.”
Smartwatches from Pebble were first introduced back in 2012.
Pebble began as a Kickstarter project and was developed by Canadian inventor Eric Migicovsky. The project raised over $10 million from the pre-selling of 85,000 Pebble smart devices. In January 2013, mass production of the product began.
Last year, the company began to ship the watches worldwide. According to Pebble it has sold 190,000 globally and its consumers have downloaded 2 million watchfaces and apps. The watch has been well received and is equipped with several features. Aside from changeable watchfaces, it has an up to 7 day battery life, readable daylight display and is water resistant. Also, the company has a second generation Pebble Steel smartwatch that is slimmer, has a scratch-resistant face and has a stainless steel body.
The three limited edition color smartwatches are available for purchase from the company’s official website and cost $150.
France and Spain are also seeing a great deal of activity in their mobile space. Approximately 74% of the retailers in both countries are supporting mobile shopping. In other European countries, such as Germany, Italy, and Poland, mobile shopping is not yet fully supported. Some retailers have been slow to embrace the concept of mobile commerce because of concerns regarding security or the belief that mobile shopping is nothing more than a novelty that will loss popularity in time.