Author: BWild

This latest version of the device is lighter, more compact, and produces twice the number of prints.

LG has now developed a new version of its mobile printer, the Pocket Photo 2.0, that is being applauded a s a considerable improvement over the design and capabilities of its predecessor.

This device has improved on several different levels over the one that came before it.

The Pocket Photo 2.0 mobile printer is lighter than the first one, is more compact, which makes it easier to carry around, but it will also print twice the number of photos that its predecessor was capable of producing. For every charge, this little machine is capable of printing thirty prints. Furthermore, the developers have been able to shave a half hour off its charge time.

The mobile printer may be an LG device, but it is compatible with several operating systems.

The LG Pocket Photo 2.0 is compatible with Android, iOS, and Microsoft Windows, and can produce wireless printing through near field communication (NFC technology) and even through Bluetooth connectivity. The older version of this device was capable of supporting only NFC for Android smartphones, which had considerably limited its compatibility.

The printouts produced by this product feature a resolution of 313 dpi, and they measure 51 by 76 millimeters. It is now accompanied by an enhanced companion app that comes with a brand new set of features, including new filter effects and an option for augmenting frames. This model uses Zink printing technology, and its design has eliminated the need to have to replace ink, which is a very costly part of many printing devices.

This mobile printer is already available on retail shelves in China and will work its way around the rest of the world throughout this year. It is expected that the Pocket Photo 2.0 will also be showcased in Las Vegas at the CES 2014, which will run from January 7 through to January 10. Its increased compatibility with smartphones and other devices, as well as its more practical features could make it a considerable hit and will be certain to draw a lot of attention.

Kiip releases information on growing mobile revenues

Kiip, a mobile marketing firm, has released information concerning the top mobile commerce brands. The data from Kiip highlights which brands have found the most success in mobile commerce in 2013. Retailers have taken a strong interest in the mobile sector due to the rapidity at which smartphone and tablet ownership is going. Consumers have been showing favor for mobile shopping because of its convenience and the deals that many retailers have been offering specifically to mobile consumers.

Specialty retailers find major success in mobile space

According to the information compiled by Kiip, the retailers leading mobile commerce are JackThreads, Rue La La, Groupon, and Fab. These retailers have a significant lead over other brands when it comes to mobile revenue generation. Notably, both Amazon and eBay have seen relatively little mobile growth when compared to other retailers despite how much effort they have put into mobile commerce. Smaller, more specialized retailers seem to have been able to engage consumers more effectively with their mobile initiatives.

Mobile traffic is on the rise

Kiip notes that mobile traffic to retail sites has grown by an average of 39% over what it had been in 2012. Consumers are flocking to mobile retail sites in order to shop, especially during the holiday season. Retailers have been reporting a significant increase in mobile sales during the 2013 holiday shopping season as they find success with their mobile engagement initiatives.

Mobile marketing is gaining prominence

As mobile commerce grows, mobile marketing is quickly becoming more important for businesses. Retailers that have not invested in mobile marketing have been unable to effectively engage consumers on smartphones and tablets. This has limited their appeal to those interested in mobile commerce. Mobile-centric consumers are more likely to engage in mobile marketing initiatives than traditional marketing due to the more interactive nature of the former.