Category: Technology News

Mobile internet to explode in value by 2018

It is estimated that it will be worth even more than Apple in only three years from now.

As smartphone penetration starts to approach its maximum possible capacity, the sales of these devices has slowed quite a bit, but at the same time, the use of the mobile internet, and its value, has been rapidly rising.

By the year 2018, smartphone sales will have dropped to less than 10 percent per year.

Over the last ten years, mobile networks have seen only 5 percent growth. That said, there are areas where growth has been sky high. Among them is in the mobile internet, which is considered to be one of the areas in which growth is the greatest in the smartphone and tablet industries. Even as Apple continues to take off and Xiaomi is headed upward, nonstop, the m-internet is reigning over them all.

A recent forecast has predicted that from now to 2018 there will be a near tripling in the revenue growth over the mobile internet.

mobile InternetThe forecast was issued by Digi-Capital, which has predicted that last year’s revenue growth of $300 billion will take off to reach $850 by the close of 2018. This means that the market over which Apple has been ruling could soon be worth more than that company, itself.

Even though the smartphone and tablet based internet is already vast, it is in a constant state of evolution. Mobile commerce is the core of its growth and it explains why many tech and financial giants are looking in that direction for their investments. These sectors, as well as mobile marketing, are playing a continual game of leapfrog with the also lucrative in-app purchasing segment. By 2018, it looks as though in-app purchases will be holding a solid second place to m-commerce’s lead.

Also contributing to that shift in the balance on the mobile internet is that app developers are currently seeking to recreate their business models in order to overcome the barriers presented by a rapidly shifting marketplace. As consumers change their expectations and demands, applications and their various revenue generating components, must redefine themselves just as quickly.

Mobile technology is headed to more Disney parks

The announcement was made at the New Fantasyland ribbon-cutting ceremony in Disney World, Florida.

Disney has implemented a billion dollar mobile technology system in many of its different theme parks in order to help its guests to be able to reduce the length of time that they spend standing in line, and to be able to pay for the items that they want at the gift shops.

Now, it will be expanding this mobile tech to reach into other parts of its Disney resorts and parks.

The MyMagic+ $1 billion program uses mobile technology build into wristbands and an app that make it possible for guests at Walt Disney world resorts and parks to be able to pay for food and merchandise, open their hotel room doors, book their ride times, and even make meal reservations at restaurants. This makes it possible for the guests to book more of the different parts of their trips in advance, to reduce waiting time, personalize their visits, and allow them to move through the park more quickly, without delays.

So far, there have been more than 11 million of the mobile technology wristbands (MagicBands) used.

According to Tom Staggs, the chief operating officer, “The folks who are saying the MyMagic+ experience is excellent is the vast, vast majority of folks who are using it, and that, we know, is good for our business.” Staggs was speaking from the Disneyland Resort at an apartment once occupied by Walt Disney, during the 60th anniversary year of that park.

Staggs had been the head of the Disney parks and resorts division from 2010 until February 2015, when he became the COO. It is believed that he will be next in line for the CEO position when the current chief exec, Bob Iger, steps down in 2018.

One of the many ways in which Disney intends to continue the growth of its business is to ensure that it keeps on top of the latest in wearable and mobile technology. According to Staggs, they intend to continue to bring additional versions of MyMagic+ to their different parks and their other businesses across the globe.