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Facebook Messenger may soon become a mobile payments platform

Code discovered in Messenger app hints at mobile commerce functionality

Facebook Messenger may soon become a hub for mobile payments. Code hidden within the application itself hints that Facebook may choose to make the app a mobile commerce tool, contrary to what the company had said in the past. Facebook has shown strong interest in mobile commerce, but had not intended to make the Messenger app into a new payment platform, opting instead to focus on other solutions. This may be changing, however, as Facebook begins to feel the need to compete with other companies in the mobile commerce space.

Facebook had been relatively disinterested in mobile payments in the past

Mark Zuckerberg, founder of Facebook, had claimed that the company was not looking to break into the mobile commerce space in any considerable way. This is contrary to what the company has been dowing in the recent past, however, as Facebook has been making it possible for businesses to connect with consumers more dynamically and making it easier for consumers to purchase products online. Like other companies, Facebook has shown interest in the concept of social commerce, which involves consumers using social media sites to shop for and purchase products.

Social media companies are becoming more involved in mobile commerce

Facebook Mobile PaymentsThe company is not the only one within the social media space that is interested in mobile payments. Twitter, Pinterest, and several other companies have also begun breaking into the mobile commerce market. This market is quite competitive due to the numerous companies that have broken into the sector. Retailers are becoming very eager to embrace mobile shoppers, however, which is forcing social media companies to support mobile payments in order to better serve retailers using their services.

New features may be coming to Facebook Messenger

There are other features coming to Facebook Messenger as well, including a feature that could allow consumers to have “secret conversations.” This could operate in the same way as the “incognito” mode on web browsers, which prevents them from recording browsing history. Facebook has not yet commented on the discovery of the code within the Messenger app, but it may indicate that the company is beginning to grow more aggressive in the mobile commerce space.

Innovation may power growth in the mobile commerce sector

Innovation could change the way people use their mobile devices to shop

Continued innovation may power the growth of mobile commerce. The sector is still in a relatively nascent stage, which makes it prime for innovation. Retailers, in particular, may bring new things to the mobile commerce sector as they continually seek out better ways to engage consumers. Target has reportedly begun developing its own mobile payments service, which it intends to launch at some point next year. Retailers are not the only ones bringing new services to the mobile commerce space, of course, as social media companies have also begun doing so.

Pinterest is showing more support for mobile commerce

Pinterest has been working to better support mobile payments, making it possible for users to purchase Pins they are interested in. The social networking site is now notifying users when products they are interested in drop in price, making them more financially attractive. This has proven particularly popular during the holiday season, but Pinterest has had trouble promoting mobile commerce among its user base overall. Forrester Research suggested that the launch of the company’s mobile commerce initiative was “weak” due to the limited inventory that merchants have.

New technology is making mobile shopping more convenient and secure

Mobile Commerce - Innovation to power growthIntroducing new services and features to the mobile commerce sector has made consumers more interested in the concept of mobile shopping. Notably, consumers are quite interested in services that they consider to be convenient. Security is also a major issue for many consumers, which has lead to the introduction of new security technologies that are designed to improve the mobile payments space as a whole. Biometric technology, in particular, has become a powerful tool for keeping consumer information safe.

Companies are looking to improve their mobile commerce platforms

Many companies involved in the mobile commerce space have been testing new services in an effort to make mobile shopping easier and more attractive to consumers. As more innovation comes to the sector, services that already exist are likely to improve, offering consumers better options when it comes to shopping and purchasing products with their mobile devices.