Tag: mobile wallet app

Visa releases mobile payments developer platform

The credit card giant has launched its Visa Developer, providing access to some of its top transaction tech.

Visa has now announced that it has launched a new platform called Visa Developer, which provides access to some of the credit card giants most popular traditional and mobile payments services and technologies.

This new release provides access to a range of tech and services, and promises that more are coming soon.

This will include access to person-to person mobile payments capabilities, account holder identification, online payment services (like Visa Checkout), secure in-store payment services, as well as consumer transaction alerts and even currency conversions. The credit card company has confirmed that it will be opining up its payment capabilities access even more as 2016 progresses.

The Visa Developer platform for online and mobile payments has been in its beta phase for several months.

Visa launches mobile payments platformThere have been several companies that have come up with prototype mobile wallet apps based on the use of the Visa Developer platform. Among them have included: National Australia Bank, Emirates NBD, CIBC, Scotiabank, RBC, TD Bank, VenueNext, U.S. Bank, TSYS, and Capital One. This platform works by turning Visa’s various payment services and products into a mobile app programming interface (API).

Among the key features of the platform include:

• That it is a developer portal available around the world.
• It provides ways to search through the payment products and services at Visa.
• It offers sample code, documents, community interactions, reference apps, customer support, blogs and announcements.
• There is a testing sandbox through which a plug and play experience can be used by developers and to allow data to be tested by Visa.
• It is an open platform that allows hundreds of Visa SDKs and APIs to be accessed for some of the most popular products and capabilities the company has to offer.

Developers are able to use this platform to create online and mobile payments workflows such as push payments, peer-to-peer payments, merchant checkouts and even secure transactions through the use of tokenization. Mobile commerce, bill payments, and domestic/international remittance, among others, can also be created through Visa Developer.

Retailers have specific demands for mobile wallet adoption

A new ACI Worldwide report has shown that there are two major priorities for these payment apps.

The results of a new ACI Worldwide survey have now been released and, within them, it has been revealed that retailers considering mobile wallet apps are most interested in two major issues: security and the ability to use rewards programs.

That said, between those leading issues, it is the mobile security features that tops the list.

Among the retailers who responded to the survey, two out of every three said that the security aspect of mobile wallet apps is their leading concern. This demand from retailers for mobile payments solutions that provide adequate security should help to assuage some of the concerns that consumers have also expressed with regards to adopting these new types of transaction technologies.

That said, beyond security, there were a number of other expectations retailers had for mobile wallet apps.

Mobile Wallet AdoptionSeventy two percent of the surveyed retailers said that security was their top issue for their mobile commerce apps, in general, but when it came to payments, that figure rose to 75 percent. However, just slightly less – 71 percent – said that they wanted the integration of loyalty options into m-commerce apps, while 55 percent were concerned about that issue with mobile payments apps. Another 55 percent said it was important to be able to achieve seamless ordering through the use of the shopping applications but for wallet apps, that was seen as important only among 46 percent of the respondents.

According to the ACI Worldwide vice president, product line manager, Lynn Holland, in the company’s release on the study, “The proliferation of retail digital channels demonstrates the trend that ‘clicks upstage bricks,’ but even consumers shopping at traditional brick and mortar stores are increasingly using in-store browsing capabilities, which puts the power of information in sales associates’ and consumers’ hands.”

Holland also pointed out that no matter the channel, the results of the research indicated that over m-commerce and mobile wallets, payment security remains a top concern among retailers considering the use of this tech, especially in issues such as point-to-point encryption and tokenization.