Research has shown that people are on the internet a great deal more due to their smartphones and tablets.
Canadians are becoming increasingly hooked on their smartphones and tablets, and are streaming video on a more regular basis, and these mobile trends are causing the amount of time spent online to nearly double.
This is according to some of the most recent data that has been released by comScore.
Since August, there were around 27.8 million Canadian adults who were using a computer of some form to access the internet. The average amount of time spent browsing the web every month over a laptop or desktop computer was close to 39 hours per month. However, when mobile trends are taken into consideration, the use of those smaller stream devices, combined with viewing video online spikes the amount of time spent online to almost 75 hours per month. This is the equivalent to approximately 2.5 hours every day.
comScore has found that there has been tremendous growth as a result of video and mobile trends.
According to Bryan Segal, the vice president of sales at comScore, “We’re seeing extremely large growth.” He added that “It really points to the fact of how much impact – in terms of engagement and time spent – that mobile is having on what we traditionally looked at as a PC world.”
He pointed out that Canadians between the ages of 25 and 34 years old were found to be the ones who spent the largest amount of time online. The average time spent on the internet for people within that age group was about 110 hours per month. This included time spent online on all of their connected devices. That said, of those hours, only about 50 of them were actually spent browsing the web on a computer.
In the age group of 55 years and up saw different mobile trends. comScore found that Canadians were spending only about 20 hours online per month on mobile devices or streaming video on any type of connected gadget or computer. The majority of online usage from that age group was dedicated to browsing the web through the use of a computer.
Passengers flying Alaska Airlines will now be able to use these new services at the L.A. International Airport
Travelers are already using mobile commerce based kiosks to be able to check in through certain airlines at the Los Angeles International Airport, but these services are about to start expanding quite significantly over the next three years, starting with Alaska Airlines.
Both airports and airlines are expected to begin making considerable investments into m-commerce.
A new survey has shown that mobile commerce kiosks are expected to take off at many different airports and through a range of airlines. In fact, the survey showed that almost 90 percent of airports intend to make an investment into this type of mobile technology within the upcoming three years. This will be good news for tech savvy travelers who are rapidly growing in numbers.
These kiosks use mobile commerce technology to allow a passenger to check in using a smartphone.
Using this mobile technology, some of the largest airports in the world are giving travelers a way to obtain a boarding pass without having to check in with a gate agent. A recent survey conducted by SITA, a multinational technology firm, has shown that these kiosks are currently serving about 2.4 billion passengers every year. According to the chief exec at SITA, Francesco Violante, “This is the age of the connected traveler with nearly all passengers carrying mobiles, tablets and other devices.”
Some additional key findings from this survey have shown the following:
• Almost 90 percent of airport operators that participated in the study said that they had intentions to invest in kiosks, as well as self-boarding stations and self-serve bag dropping stations within the span of the next three years. This year, alone, airports are expecting to spend about $6.8 billion on tech.
• Nearly half of the airlines that participated in the survey are able to update passengers about flight issues – such as cancellations or delays – via mobile device. By 2017, that figure is expected to rise to 97 percent.
• Under 5 percent of passengers around the globe are currently using their mobile commerce to check in, but that rate is expected to reach the 15 percent mark by 2017.
