Tag: mobile shopping

The Chinese retail giant has managed to solidly secure the top spot title for itself in mobile shopping.

Following a massively successful Singles’ Day over m-commerce at Alibaba, it was already clear that the company had risen to the top when it came to mobile shopping, but now some more specific statistics have been revealed to show exactly how successful that company has become when it comes to catering to smartphone using consumers.

The third quarter earnings at Alibaba had already confirmed that it was well in the lead of mobile retail.

The company, itself, confirmed its position in the lead of m-commerce when it described just how much mobile shopping has had an impact on the business at its overall marketplace. Even though China has been facing some economic struggles, the retailer was still able to show exactly how powerful mobile commerce could be in not only obtaining new customers but also retaining them. It was able to build its active shopper base by over 5 percent, which equated to over 21 million within the one quarter containing Singles’ Day.

Essentially, when it comes to m-commerce, the CEO, Danial Zhang said it best, “We’re crushing mobile.”

He made this rather astute statement while speaking at a call with analysts. Zhang was far from exaggerating, when taking into consideration that the revenues the company has earned within the Chinese marketplace have increased by 35 percent when compared to the year before. This represents a rise to $4.43 billion in earnings over where it had been in 2014. That said, when looking at mobile commerce, specifically, the company saw an astounding 192 percent growth in its revenues, bringing it to about $2.89 billion.

The revenue growth of the company, as a whole, was around 32 percent during the quarter, which saw about $5.33 billion. Of the profits reached approximately $1.9 billion during that single quarter.

There was a growth in the number of active buyers on the overall retail marketplaces owned by Alibaba, which brought the total figure to 407 million within that quarter. The number of active m-commerce shoppers reached 393 million during that quarter. That meant that there were 47 million more than the quarter before.

Mobile commerce to find more success in Peru this year

Mobile commerce could become a major boon for companies in Peru. SafetyPay Peru believes that the rise of mobile commerce could lead to a 15% increase in sales for companies that work to engage those with smartphones, tablets, and other devices. Device penetration has made consumers more mobile-centric and companies may have to follow suit in order to find continued success in the coming years. These companies will, of course, have to overcome potential security issues in order to effectively serve mobile consumers.

Consumers are becoming more confident in the security and services of companies participating in the mobile commerce space

In Peru, more consumers are beginning to participate in mobile commerce. This is due to growing confidence that consumers have in platforms that allow them to shop for and purchase products with their mobile devices. In the past, security concerns had lead many consumers to avoid mobile shopping. Companies offering mobile commerce services have worked to make their solutions more secure in order to protect consumer information. This has lead to consumers becoming more confident in the mobile sector, which comes with a willingness to purchase products through shopping platforms.

Retailers will have to become more comfortable with mobile technology in order to connect with consumers

Retailers may have trouble engaging mobile consumers because they are not well versed in mobile technology. Many retailers focus on traditional channels in order to connect with consumers, but they are beginning to feel pressure to become more mobile-centric. One way retailers are trying to connect with consumers is through offering them special deals if they make purchases through a mobile device.

Mobile commerce to see significant growth in the near future

Peru is expected to see a major increase in mobile commerce activity in the coming months. More companies are likely to bring their mobile payment services and other solutions to the country in order to find success in the thriving mobile space. Mobile commerce still faces significant challenges, but companies are likely to overcome these challenges and make the sector more valuable in the near future.