Tag: mobile payments

Mobile commerce is powering the growth of online shopping

| January 26, 2015

Emergence of mobile commerce has been a boon for the digital world of business

Online shopping has continued to experience healthy growth for more than a decade, but the advent of mobile commerce has accelerated this growth in a major way recently. Mobile commerce has become a powerful force in the retail space. Consumers are becoming more confident in the mobile services they are using, which is making them more likely to participate in mobile shopping and payments. In the coming years, mobile commerce is expected to experience aggressive growth across numerous sectors.

New mobile payment services are building confidence among consumers

One of the reasons mobile transactions are beginning to become more commonplace is the launch of new mobile payment services. Apple Pay, for instance, has enabled many iOS users to participate in mobile commerce. These consumers had relatively limited options in this sector before the launch of Apple Pay. Other services have managed to find significant success among consumers, allowing them to engage in mobile shopping more easily than they had in the past.

Report highlights the US as the world’s leading mobile commerce market

Mobile Commerce ReportAccording to a recent report from Infiniti Research, the United States is home to the world’s largest mobile commerce market. The country has become a very promising market for mobile shopping, supported by the various mobile payment services that have been launched therein. Other markets show strong promise and may soon outpace the United States as the world’s leading mobile commerce market in the coming years.

China may soon become the most active mobile market in the world

China is considered one of the fastest growing mobile markets in the world. The mobile commerce space in China has received strong support from some of the country’s largest banks and other financial institutions. Large e-commerce companies have also shown strong support for the mobile space, hoping to engage mobile consumers in an effective manner that will allow them to find greater success in the digital world. This support has helped China become one of the dominating markets in mobile commerce.

Google may look to revise its mobile payments strategy

| January 23, 2015

Google could be looking for a way to be more competitive in the mobile field

Google may be looking for ways to better compete with Apple in the mobile payments field. The company made its first significant entry into the mobile payments field with the launch of Google Wallet in 2011. The Wallet was troubled by security issues in its early days, but went on to find modest success among consumers and businesses. With the launch of other payment services, such as Apple Pay, Google has begun to worry about its ability to compete.

Company may unveil changes to its payment service in the coming months

The mobile payments space is fiercely competitive, largely due to the huge companies that are investing heavily in their own dominance of the sector. Finding ways to compete in this sector is not easy, as most mobile payment platforms tend to offer the same features as one another. Google may choose to showcase its plans for the future of mobile payments at its upcoming Google I/O conference, which will be held in June of this year. If the company introduces any major changes to the Wallet platform, the event will be the most likely place to do so.

Analysts predict that Google will become bolder in the mobile payments sector

Google Mobile PaymentsAnalysts from Piper Jaffray are predicting that Google will take bold moves in the mobile commerce space. The company has not made reference to such moves yet, but Google has long held an interest in mobile transactions and engaging mobile consumers. With Apple Pay being a direct competitor to Google Wallet, the company may take steps to ensure that it can capture the support of consumers and businesses and make its own payment platform more attractive than those being offered by other companies.

No single mobile commerce service has yet become a mainstream success

Apple Pay has helped propel mobile payments into the mainstream, but the payment platform itself has not yet become a widespread success. Very few payment services have managed to find reliable support among consumers and businesses. Part of this is due to the fact that consumers can move from one payment service to the next, depending on what features they want to use at any given time.