Tag: mobile payments

Mobile technology continues to expand in Africa

The latest tech is becoming increasingly promising throughout the continent as other infrastructures lag.

The majority of Africa is faced with considerable struggles in terms of its internet coverage, electricity, governance, and even poverty, but when it comes to mobile technology, most of the continent is experiencing massive growth.

The latest types of mobile tech have proven to be extremely promising for the current African environment.

The whole region is proving to be a location that is offering a tremendous amount of opportunity for mobile technology innovation. This is particularly true when it comes to categories such as m-commerce and mobile payments. Entrepreneurs, particularly those in younger age brackets – are discovering new ways to be able to benefit from this type of tech, as they help others and make a profit at the same time.

The lives of millions of people in Africa are being changed in a meaningful way due to mobile technology.

Mobile Technology - AfricaIn the category of mobile payments and banking, the number of players in the market is starting to grow, as companies start to recognize that there is a massive population that has previously be unbanked and that can be effectively served through their mobile phones.

Some of the largest success stories in the mobile sector in Africa include payment systems organizations such as Cellulant, as well as others like M-Pesa. These have made it possible for Africans to skip over the traditional shortfalls of their internet and electricity infrastructure in order to dive right into accounts that are based on the devices that the majority of them already have – cell phones.

The impact has been a large and measurable one. The economies of many countries – such as Kenya, for example – have continued to be mainly cash focused, but now include a sizeable participation in mobile payments, as well. Previously, credit and debit cards had been used by only the smallest sliver of people, leaving only cash. Now, cash is losing ground to mobile technology at an ever increasing rate. This has been helpful not only to consumers, but also to businesses, education systems, and other organizations of virtually every size.

Samsung has begun testing its mobile payments platform

Samsung tests Samsung Pay in South Korea

Samsung begun testing its new mobile payments platform in South Korea. Called Samsung Pay, the platform aims to become one of the most effective ways for consumers to make mobile payments, competing with other services from companies like Apple and Google. The platform has already generate some degree of hype, and Samsung has tentative plans to release it at some point later in the year, but has yet to announce an official launch date.

Samsung Pay to use magnetic secure transmission to make mobile payments accessible

Samsung Pay works in a similar fashion to other mobile payments platforms, leveraging NFC technology and biometrics in order to authenticate a mobile transaction. The biometrics that the platform uses, which is a fingerprint scanner, will make transactions secure, effectively protection consumer financial information as they use Samsung Pay to purchase products. The platform also makes use of magnetic secure transmission, which is a similar to the magnetic strips that are associated with traditional credit cards.

NFC technology has yet to see widespread adoption among retailers

Mobile Payments being TestedNFC technology is one of the staples of mobile payments, but relatively few retailers have yet to embrace the technology. There are few NFC-enabled point-of-sale systems, which has limited the growth of mobile payments in physical stores. This is why Samsung Pay’s magnetic secure transmission may be a boon, as it will allow the platform to work with conventional point-of-sale systems in order to make mobile payments possible.

Competition in the mobile payments field continues to grow as companies enter into the space

Samsung will be facing harsh competition in the mobile payments space, much of which will come from Apple. Google also plans to launch its own mobile payments platform. This competition will give consumers plenty of options when it comes to mobile payments, but companies may find it difficult to keep the attention of consumers for long. Many consumers have yet to show loyalty to a singular platform, favoring the ability to jump from one platform to another in order to find the most benefit.