Tag: mobile commerce trends

Mobile Computing Devices market 2015 to grow at a CAGR of 14.6% by 2019

Global Mobile Computing Devices Market 2015

Mobile computing devices are devices that have an operating system along with connectivity and are able to perform basic functions as those of a standard personal computer. In this respect, the devices that fall under this category are listed below:

Smartphones
Tablet
Portable PCs
E-readers
Gaming Consoles

Global Mobile Computing Devices market to grow at a CAGR of 14.6 percent over the period 2013-2018.

Each of the above-listed devices is utilized either for a specific or multiple purposes. For example, the primary function of a smartphone is to receive and make calls. Apart from this primary function, smartphones can also be used to browse the internet and perform complex functions (depending on its processor speed and hard disk capacity). On the other hand, the E-reader is used primarily for downloading and reading e-books. However, there are some e-readers that also provide the option of browsing the internet. Some devices have the capability to perform a host of functions, thereby cannibalizing into the market of other mobile computing devices. The tablet is one such device that can be used to browse the internet as well as read e-books (something that an e-reader can do as well). In addition to these devices, there are gaming consoles in the market for the gaming enthusiasts.

About the Report

The latest report focuses on the increased need for connectivity and interactivity and emphasizes organizations that are implementing Bring Your Own Device (BYOD) initiatives to reduce their operating costs.

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“Productivity, employee satisfaction and the provision of a flexible working environment to end-users are some of the benefits that can be achieved through BYOD initiatives. Mobile computing devices allow employees to work on the go in any place without time or connectivity constraints,”.

“A significant percentage of employees are now using their own computing devices to carry out daily tasks, which is prompting as much as 95 percent of organizations to implement or consider implementing BYOD policies. This shift towards using personal computing devices in a work setting will have a significant and immediate impact on the growth of the overall mobile computing devices market.”

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Mobile Computing Devices market for the period 2014-2018. The report considers the following devices as mobile computing devices to calculate the market size in terms of both revenue and unit shipments:

Smartphones
Tablets
Portable PCs
E-readers
Gaming Consoles

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Global Mobile Computing Devices Market 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, and the APAC and EMEA region; it also covers the Global Mobile Computing Devices market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

 

 

 

 

 

M-commerce in China rises yet again this year

Shopping over smartphones and tablets is moving ahead in a striking way within that country.

Emarketer has now released data that has shown that the m-commerce marketplace in China, representing shopping occurring over smartphones, tablets, and other types of mobile devices, will be reaching $334 billion, this year.

That figure represents a record breaking 49.7 percent of the total expenditure over online channels.

This prediction suggests that over 10 percent of the total retail sales in China will be occurring over m-commerce by next year. This trend in China is an important one, and it is an estimated 450 percent greater than what is going on in the United States. In the U.S., it is believed that sales over mobile commerce will rise by 32.2 percent. The retail sales over smartphones and tablets will represent 22 percent of the total online shopping. That said, from a broader perspective, they will make up only a tiny 1.6 percent of all retail sales in 2015.

This is microscopic next to China’s m-commerce portion of all sales, which is 7.9 percent.

M-Commerce on the rise in ChinaIt is clear that the Chinese retail market is seeing notably faster and greater mobile commerce growth than the trend throughout the world. That said, its own marketplace continues its direction toward the digital sphere. Online retailers are working hard to ensure that they are continually prepared to evolve as consumers expect, and they are working hard to help to bring that same ease of shopping into areas of the country that are harder to reach.

Two giants – JD.com and Alibaba – are making major investments into the rural communities of China, where there is the most room for online shopping growth within the country. In fact, the current rate of mobile commerce use is greater in the rural areas than it is in the large urban centers. This makes sense, considering that people in the major cities have a much greater availability and selection of products than those who are away from the ocean of brick and mortar shops.

That said, m-commerce needs to be implemented strategically. Even Alibaba has seen less than one tenth of its online purchases shipped to rural areas despite the massive potential there.