Report shows that mobile commerce is growing rapidly throughout the world
The United Kingdom leads the world in terms of mobile payments, according to a new study compiled by Adyen, a payment technology company. More consumers in the United Kingdom are beginning to use their mobile devices for a wide range of activities, including shopping for products that they are interested in. This is not a trend that exists in the United Kingdom alone, of course, as much of the world is becoming more involved in the mobile commerce scene.
44% of all online transactions made in the United Kingdom have been made through a mobile device of some kind
According to the report from Adyen, nearly 27% of all global online transactions during the first quarter of this year were made using a mobile device. This is a 39% increase over the mobile payments that were made during the same period of 2014. In the United Kingdom, some 44.4% of all online transactions are being made through a smartphone or tablet. The country is leading the way in terms of mobile payments and has established itself as a prominent mobile market.
Efficient payment infrastructure and competitive mobile network industry provides consumers with more options
Adyen suggests that the United Kingdom’s position as a leader in the mobile payments industry highlights the country’s robust payment infrastructure. This infrastructure has made it possible for mobile consumers to participate in digital commerce more easily, giving them the tools they need to engage businesses and one another through financial means. The UK is also home to a highly competitive mobile network industry, with several companies vying for the support of consumers that are interested in all things mobile-centric.
UK expected to retain its position in the mobile payments space in the coming years
Competition among these companies has lead to an increase in the number of mobile commerce services that are available to consumers. A greater number of mobile commerce options has made it easier for people to become involved in this space. The United Kingdom is not expected to lose its top position in the mobile payments space in the near future.
Survey shows that retailers are becoming more interested in new payment technologies and services
Retailers in Europe and the Middle East are planning to invest in new payment technologies in the coming years, according to a survey from ACI Worldwide and Ovum. Many retailers are beginning to see a trend among consumers that involves the use of mobile devices to shop for and purchase products. As this trend become more powerful, retailers are beginning to feel the pressure to engage mobile consumers more effectively or risk being left behind by these consumers.
Retailers in Europe and the Middle East have plans to embrace mobile payments within the next 24 months
According to the survey, more than two thirds of European and Middle Eastern retailers have plans to invest in mobile payments technology within the next 18 to 24 months. These retailers are citing real-time clearing and settlement capabilities and the growing popularity of loyalty programs as the reasons behind these investments. QR codes, in particular, have shown great appeal to retailers that want to engage consumers in an effective manner, as these codes have become quite powerful mobile payments tools.
Security concerns are slowing the adoption of mobile payments in the retail industry
The survey suggests that unfounded security fears have slowed the adoption of mobile payments among retailers. Many companies are concerned with their ability to keep consumers information secure when using a mobile payments platform. Notably, however, a relatively small number of retailers have fallen prey to cyber attacks focused on the mobile sector. The survey suggests that retailers are more comfortable with relying on older, less secure payment platforms that have proven to have security issues in the past.
Retailers believe that consumers want more payment options
The survey shows that 93% of retailers believe that consumers want more options when it comes to paying for products. As such, mobile payments are becoming a more prominent focus for many companies. One of the challenges of embracing mobile payments, however, is the relatively high investment needed to purchase mobile point-of-sale systems and other mobile-centric platforms.