Category: Mobile Commerce

Samsung swaps mobile tech chiefs in the face of struggles

For the first time in 6 years, the consumer electronics giant has made a change in this critical position.

While Samsung has not at all seen a stoppage in its mobile tech sales, and while it continues to be one of the top smartphone manufacturers worldwide, the company has been facing some sizeable pressures on its business, particularly from competition such as Huawei and Xiaomi.

As a result, the company has changed its mobile communications president as it develops a new strategy.

This is the first time in six years that the company has changed the head of its mobile tech. This means that JK Shin, a 59 year old who has been holding that position for over half a decade, will be on his way out. He is being replaced by Dongjin Koh, who is 54 and was previously the head of mobile Research and Development for the company. He was the one at the wheel when Samsung developed Tizen, its own mobile operating system. He was also leading the way with the Samsung Pay mobile payments platform for which the company has high hopes.

This change in mobile tech leadership doesn’t mean that Shin will be stepping completely out of the company.

Samsung New Mobile Tech ChiefInstead, this is being considered as a shuffle within the company instead of one leader stepping up while another leaves altogether. Shin is exceptionally experienced as an executive within this market. He is behind the rise of Samsung’s smartphone business and at the same time, he is also the one who was in command as the more recent challenges fell into place.

For Shin, this will mean that he will be stepping out of the day-to-day mobile technology operations of the company. He will be focusing his attention on tasks of a more long-term planning nature. His goal will be to come up with a strategy that will allow the company to rebuild and rejuvenate its mobile business, which has been struggling to see the type of growth that it has experienced in the past.

It is also important to point out that mobile tech leadership wasn’t Shin’s only role in the company. He was, and remains, the co-CEO of Samsung Electronics. Clearly, this move is not being made to remove him from the company, but rather to freshen its perspective.

Mobile commerce is becoming more important for retailers

Emerging opportunities push retailers to become more mobile-centric

New opportunities are emerging for retailers in the mobile space, which is leading to them upgrading their mobile applications and websites in order to effectively engage consumers, according to a new report from Boston Retail Partners. The report shows that mobile commerce has become quite profitable for retailers, but in order to find continued success in this space, they must address issues concerning security and consumer privacy. This is becoming especially important as fraud is growing more prevalent in the e-commerce and mobile commerce spaces.

Report highlights the need for retailers to upgrade their mobile websites and apps

The report shows that mobile websites are becoming an important priority for retailers. These websites allow retailers to better engage mobile consumers, and Google has recently required businesses to ensure that they have mobile sites in order to retain their search rankings. Mobile apps are also a priority for retailers, as they allow consumers to efficiently shop online. For physical retailers, these apps are especially important, as they will allow merchants to effectively engage consumers that are interested in mobile commerce.

Security is becoming a top priority as EMV standards spread throughout the world

mobile commerce important for retailersAs mobile commerce grows, retailers will have to address issues concerning security and privacy. The report shows that as EMV standards are imposed in counties, in-store fraud falls dramatically. The problem, however, is that the introduction of these standards causes the online fraud to skyrocket. With many retailers embracing these standards, they are finding it more important to improve their security measures, especially if they want to compete in the mobile commerce market aggressively.

Retailers are beginning to see the challenges associated with bringing their various channels together alongside mobile

With mobile commerce becoming more important, retailers are finding it more challenging to integrate all of their channels. Retailers must provide consumers with seamless experiences in order to provide them with effective services, but this has proven quite challenging for some businesses, especially if they do not have extensive experience with the mobile and digital spaces.