Author: JT

Another contestant enters the Chinese mobile games competition in the West

| May 29, 2015

Pangea Mobile has now thrown itself into the race to change the direction of gaming app flow.

The current trend among mobile games companies has been to bring the offerings from the Western world to China, but a rising number of businesses is now attempting to direct Chinese games to the West, as well.

Pangea Mobile, based in San Francisco, is the latest to create its own strategy to take part in this effort.

The company has broadened its efforts beyond the development of game apps, in order to be able to offer services that will make it possible to allow mobile game developers in China to be able to offer their titles to smartphone and tablet users in the Western world. In this effort, it has now brought together a team of veteran game developers who will be offering analytics tools, localization services, and cross promotion features.

Mobile games are released at an astounding rate in China, and the company is hoping to take advantage of that.

Mobile Gaming - ChinaPangea Mobile has pointed out that China sees the release of 300 new games on a monthly basis. If those mobile apps could be successful in the West, then it would be of great benefit to those developers. The company also claims that its meticulously selected team has a thorough understanding of the challenges faced by Chinese developers who have attempted to step into the heavy competition in the Western market, particularly in the United States.

Ray Cheng, the Pangea Mobile CEO, stated that the company knows the various types of challenge that can be faced in terms of social media mechanisms, monetization as a whole, and retention, as well as the requirement for localization at a high quality level. Where China presents another range of potential competition problems, Cheng feels that the American game app marketplace is healthier and has a greater focus on quality and enjoyment of playing instead of just being able to win.

Cheng explained that when it comes to mobile games, “We are a true gateway to the West.” He added that “We are the only company that provides Chinese game developers and publishers one-stop-shop services with analytics tools to make their games successful in the Western market.”

Mobile payments is preparing for a powerful new push from PayPal

| May 27, 2015

The new chief at the company is promising that upcoming offerings will have a highly smartphone friendly focus.

Most of the headlines regarding PayPal at the moment have to do with its upcoming split from eBay, but now that the new chief exec is settling into place, promises are being made to broaden the online and mobile payments offerings for a greater range of services.

Consumers will be able to expect to more easily use their accounts both online as well as in store.

PayPal knows that it will be taking on a range of different competitive challenges when it breaks away from its parent company, eBay, later on in 2015, but it will be making a serious mobile payments push to help to ensure that it will be able to take on its rivals. There are some very large and important players that have already made it into that market space as well as some powerful giants that will soon be making their first entries into it. Among them are Alibaba, Facebook, and Amazon, all of which are already promoting their online payment systems.

Apple Pay and Google Wallet are already battling it out in the mobile payments space over smartphones.

paypal - mobile paymentsDan Schulman, veteran exec and upcoming PayPal CEO has said that the company will establish itself as a “full service” payment partner for merchants and consumers, alike, ensuring that its position will be a solid one. It will be able to handle credit card purchases, mobile transactions, and even rewards programs for customers.

PayPal has already built up a massive reputation and customer base around the world as an online payment method when making purchases on desktop computers. However, consumers are using their mobile devices such as smartphones and tablets, at an increasing rate in order to make purchases both online and while they are in brick and mortar stores. Nearly one in three transactions that are processed by PayPal are now occurring over mobile devices.

Schulman was quoted to say that “Those worlds are blurring,” when he was interviewed by The Associated Press on the subject of mobile payments plans for the company. He added that “When you go into a store environment, and you have your mobile phone with you, it should be a simple step to do a checkout from that device.”