Category: Technology News

The AIMIA has now released its tenth annual index which has provided considerable insight into tech trends.

The Tenth Annual Australian Mobile Phone Lifestyle Index has now been released by the AIMIA, which has allowed the industry to gain a considerable amount of insight with regards to the preferences and behaviors of consumers in Australia with regards to mobile technology.

This year, they discovered that between smartphone and televisions, Australians prefer their cell phones.

In fact, among the respondents to this year’s study, 61 percent said that they would choose their mobile technology – specifically, their smartphone – over a television. That said, 70 percent still said that they preferred their cars. Moreover, when the respondents to this survey were offered the choice from among various types of tech, about 50 percent said that their preference was their smartphone, 34 percent still preferred their laptop or desktop, and 16 percent wanted their tablets.

The survey also looked into a range of different overall behaviors with respect to the use of mobile technology.

For example, about 30 percent of the respondents to the survey in Australia said that they brought their mobile devices to bed, where they would use them, and that they also watched television there. Another 39 percent said that they always used their smartphones while they were traveling on public transportation such as buses.

A surprising 34 percent of respondents had only a mobile phone as their telephone service and did not subscribe to a landline telephone.

When it came to shopping behaviors, the laptop and desktop continued to reign supreme, as 93 percent of PC owners had made a purchase over their computers. Comparatively, among tablet owners, 73 percent had made a purchase, and among smartphone owners, 58 percent had made a purchase over their devices.

Slightly more than one in three respondents stated that they did not wish to receive personalized ads on their mobile technology or computers. This is interesting as it is in direct opposition to the current trend that is growing with respect to the personalization of mobile marketing and advertising through the use of various kinds of messaging.

This deal could make it easier for people to manage their email using their smartphones and tablets.

Microsoft has now announced that it is purchasing Accompli, which is an email management mobile app, in a deal that has now been reported to be worth over $200 million.

The deal could potentially give Microsoft a boost in making email easier to manage over mobile devices.

This will give Microsoft the chance to make it easier for users to manage their email over smartphones and tablets that are based on Android or iOS. According to the vice president of Microsoft, Rajesh Jha, when discussing this mobile app in a blog post, “In a world where more than half of email messages are first read on a mobile device, it’s essential to give people fantastic email experiences wherever they go.”

The company feels that this mobile app provides an innovative way to interact with what is in an inbox.

Jha also added that “The Accompli team is passionate about this quest. Their app provides innovative ways to focus on what’s important in your inbox, to schedule meetings, and work with attachments and files.” Within the blog and at the time of the writing of this review, there was no official announcement with regards to the price of the purchase, but a number of reports were made by the media to suggest the aforementioned approximate total.

Javier Solerto of Accompli explained in his own blog that the mobile application is going to become a component of the overall strategy that Microsoft is putting into place in order to reinvent the way that people view productivity in an era of mobile devices.

Solerto went on to say that their company began only a year and a half ago and their team moved forward to create a product that would help to make email better when used through a mobile app. He added that the journey of that team has now taken a leap forward by joining a much larger organization in a way that will allow the talent, tech, and market reach to “take the vision of Acompli to hundreds of millions of mobile users across the world.”