Category: Technology News

Global Video Game Market 2015

Video game is an electronic game that has a video device, such as a mobile display, PC monitor, or TV, for human interaction with the user interface of the game. The electronic systems used to play video games are known as platforms. The different types of platforms are TV, console, mobile devices, PCs, and others. There are various types of games available for different gaming platforms.

Global Video Game market to grow at a CAGR of 8.30 percent over the period 2013-2018.

Commenting on the report, an analyst said: ”The Online Video Game segment is one of the emerging segments in the Global Video Game market. Among online games, puzzles, board games, and card games are preferred by most of the people. More than half of the players prefer to play online games in their smartphones.

Moreover, most of the players prefer to play online games with other players. Some online game providers such as Zapak.com and ActivegamZ.com are witnessing significant increase in peak concurrent users. Thus, the increasing popularity of online gaming is an emerging trend in the Global Video Game market.”

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Covered in this Report

This report covers the present scenario and the growth prospects of the Global Video Game market for the period 2014-2018. To calculate the market size, the report considers consumer spending on new console games (home and handheld games), personal computer games, online games, and mobile games. The report does not include the spending on the hardware used for playing video games.

Global Video Game Market 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the APAC and EMEA regions, Latin America, and North America; it also covers the Global Video Game market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

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Key Regions

APAC
EMEA
Latin America
North America

According to the report, one of the main drivers is the increasing acceptance of video games in emerging countries. In emerging countries, the adoption of video game consoles and subscription of video games are increasing due to the change in attitude of parents toward video games.

Further, the report reveals that the increasing piracy of video games is one of the major challenges for the Global Video Game market.

Mobile Augmented Reality Market in China 2015-2019

About Mobile AR

AR technology blends digital content with the physical world. It is used to display computer-generated images in a user’s field of vision and provide relevant information about objects in the real world. It allows the user to scan the physical real world environment and provides an enhanced or augmented experience by adding virtual computer-generated information. End-users can make use of this technology through apps developed for mobile devices.

Mobile AR market in China to grow at a CAGR of 109.74 percent over the period 2014-2019.

According to the latest report, shipments of smartphones and tablets in China are expected to reach 730 million units in the next five years. Several vendors are seeking to tap into the augmented reality market in China to capitalize on this strong growth.

“The growing interest of Chinese consumers in new technology has prompted augmented reality vendors to develop mobile apps for this booming market,”.

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The new report also emphasizes crowdfunding, which is expected to be a common venue for augmented reality vendors to raise funds for their projects over the next four years. Crowdfunding not only increases awareness among potential customers, but also encourages new vendors to enter the market, thus increasing the competition and reducing device prices.

“Crowdfunding allows vendors to anticipate the demand for their products, directly communicate with potential buyers and involve them in product development,”

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Covered in this Report

This report covers the present scenario and the growth prospects of the mobile AR market in China for the period 2015–2019. It presents the vendor landscape and a corresponding detailed analysis of vendors in the market. The report covers the overall ecosystem of the mobile AR market in China including AR engine, AR software applications, and AR hardware. In addition, the report discusses the major drivers that influence the growth of the mobile AR market in China. It also outlines the challenges faced by the vendors and the market at large, as well as the key trends emerging in the market.