Tag: tablet commerce growth

Tablet commerce market to expand dramatically next year

A Canalys report has revealed that these devices will make up a full half of all computers in 2014.

According to the research firm, Canalys, tablet commerce will soon have the potential to reach quite an explosive point, as these devices work their way toward dominance in the computing environment, worldwide.

They have predicted that these smaller screen devices will make up half of the entire market.

In fact, Canalys has said that tablet commerce will expand to the point that these devices will out ship nearly all other forms of personal computers combined. This will mean that they will make up almost half of the total consumer personal computer marketplace, which includes tablets, notebooks, laptops, and computers.

Already, this year, the computing marketplace growth is greatly driven by tablet commerce.

Tablet Commerce GrowthIn the third quarter of this year, the worldwide client PC market increased by an estimated 18 percent. Even as desktop, notebook, and laptop shipments were starting to decline, the adoption of tablets allowed that market to continue its expansion. In fact, in that quarter, those shipments were already making up about 40 percent of all PCs. This was under half a million units behind the worldwide shipments of notebooks and laptops.

Canalys’s tablet commerce forecasts for 2014 are that 285 million units will be shipped. It has also predicted that this figure will increase by the year 2017 until it reaches 396 million. The leaders are predicted to be Samsung and Apple, which will maintain their dominance over the medium future, but as competition continues to grow in this market space, they are both expected to experience considerable challenges.

Apple has been able to keep its own top spot throughout this year, so far. The last quarter is expected to strengthen that manufacturer’s position because of the recent introduction of the newest iPad Air and the iPad Minis. However, Canalys also stated, through Tim Coulling, a Senior Analyst, that “Apple’s decline in PC market share is unavoidable when considering its business model. Samsung narrowly took the lead in EMEA this quarter and Apple will lose its position to competitors in more markets in the future.”

Coulling also pointed out that Apple is among a small number of companies that are actually making money from tablet commerce device sales, so far.

Mobile commerce is growing among tablet and smartphone owners

Data highlights growth of mobile commerce in the US

Mobile commerce has become a major interest for many companies around the world. Consumers are becoming more comfortable with the idea of paying for goods and services with nothing more than a mobile device, which has lead companies to become more inclusive when it comes to the matter of mobile commerce. In order to understand why companies are showing so much interest in mobile payments, one must understand how many people, in the U.S. alone, own and use mobile devices regularly.

Studies show growth in tablet ownership

The Pew Research Center has teamed with the U.S. Census Bureau to release a number of studies concerning smartphone and tablet ownership as well as how these devices are used by consumers. These studies are part of the Pew Research Center’s Internet & American Life Project. According to the data contained in these studies, 34% of U.S. adults own a tablet device. This figure rose by 18% in May of 2012 as tablets began growing more popular in the mobile commerce field.

U.S. Mobile Commerce - Tablet GrowthTablets appeal to those interest in mobile commerce

Tablets are often considered more useful in mobile commerce than smartphones. This is due to the fact that tablets allow for a more comprehensive online shopping experience. Smartphones feature small screens than tablet devices, making it difficult to navigate some e-commerce sites. Tablets allow for more control in the mobile shopping experience, and an enjoyable experience is often enough to ensure than consumers continue participating in mobile commerce.

Mobile commerce expected to continue growing

The studies show that smartphone owners still outnumber those with tablets, but consumers favoring either device still show strong interest in mobile commerce. Both devices are heavily used for purposes such as social networking and entertainment, with mobile commerce showing strong growth over the past two years. Mobile commerce is expected to continue gaining momentum as consumers continue to grow more comfortable with making payments on their mobile devices.