Tag: t commerce

According to Forrester Research, sales of these devices have plateaued, but the business market has growth in it.

At the same time as the sales of iPhones have continued to skyrocket, the tablet commerce side at Apple has actually started to drop, as iPad sales have fallen by a sizeable 18 percent, year over year, in the final 2014 financial quarter.

From that point, according to Forrester Research, the sales have leveled off and continue to plateau.

Even the launch of the new iPad Air device didn’t seem to spur any new sales. That said, it isn’t just Apple that has been experiencing a decline in their tablet commerce device sales. Instead, the research firm has shown that there has been an overall leveling off in the entire tablet marketplace, around the globe. There are many different reasons that were noted to help to explain the reason that there has been a decline in the growth of this market, but one of the primary factors is that the consumer side may now be quite saturated.

Android tablet commerce has seen a considerable rate of falling prices, over the last while.

In fact, some of these mobile devices are now being sold with price tag that is as low as $50. This does make the devices highly affordable for the majority of consumers, but the fact is that many of them already have one of these devices, if they are going to have one, and it isn’t just a matter of the price that would convince them to buy a new one.

Indeed, this has become a very accessible piece of technology for most consumers. The sales of tablets had skyrocketed in the Android market from 2010 through 2013, as Samsung, Apple, and other large players brought all new innovations into the marketplace. However, the replacement rate of these smaller screen computers is not the same as smartphones. Smartphones are used by virtually everyone, all the time. Their larger cousins, on the other hand, are used on occasion and are not necessarily brought everywhere that the user goes. Furthermore, each new generation of the devices do not necessarily feature “must have” features that would cause consumers to shell out more when their older device is working in pretty much the same way.

Still, tablet commerce appears to have a place in the business market, says Forrester. It could be that more manufacturers will be focusing more attention on that market in the near future, as well.

Publishers, marketplaces, app developers, and marketers, alike are still trying to master digital publications.

Despite the fact that the ebook is nothing new, it is continuing to generate tremendous shakeups within the ereader and tablet commerce industries, as industry giants in the selling and publishing worlds battle it out for the best selling advantage, and while tiny indie players dig their own niches to attempt to achieve their own successes.

Recently, Rakuten purchased the massive ebook firm, OverDrive, for a hefty $410 million investment into e-publications.

The Japanese retailer has now bought the massive American ebook company as a part of growing push that Rakuten is making into the “sharing economy” within the American mobile and tablet commerce market. OverDrive is a company and app that offers ebook rental services to schools and libraries in the United States and Canada. This is not the first step that Rakuten has taken into the North American ebook market. The head of the company’s global ebook business, Takahito Aiki pointed out that Canadian ebook giant, Kobo Inc. Was purchased in 2011 for $315 million”. That was a part of its “phase 1”, whereas the OverDrive purchase is said to be a part of its “phase 2”.

Not all tablet commerce deals in ebooks have been as peaceful, as Amazon and Penguin Random House are apparently disputing.

Even more recently, Penguin Random House and Amazon were said to be in dispute in their negotiations, once more. This is not a rare circumstance for Amazon when it comes to the issue of ebook pricing of titles of ebooks. Hundreds of bestselling authors that have accused Amazon of hurting writers and misleading customers. Moreover, a six month battle occurred between Amazon and the publishing company called Hachette, last year, as that brand saw a massive drop in its own ebook sales. While that specific battle ended last November, it’s clear that Amazon is facing a similar problem, yet again, only with a new publishing giant..

One group that appears to be performing quite strongly when it comes to the ebook market in sales over tablet and mobile commerce is among indie publishers. The Perspective book series, for example, has done exceptionally well for itself in offering its readers both ebooks and print copies. Indie publishers have greater freedom with ebook sales in terms of where they would like to sell and what price tag they would like to add. This can sometimes give them a pricing advantage over even large publishing companies, in a way that was not possible in the print market.