Tag: nfc technology

New mobile payments platform launched in Australia

Mobile payments gain traction in Australia

As mobile commerce grows more popular around the world, new payment platforms are emerging in several markets. In Australia, mobile payments start-up FLASHiZ has announced its official opening in Sydney. The start-up has plans to launch its new mobile payments platform in the coming months in an effort to engage the growing number of mobile consumers in Australia. FLASHiZ aims to make mobile payments as accessible to consumers as possible and will be focusing on numerous tools to ensure that this is possible.

FLASHiZ puts QR codes and NFC tags to good use

FLASHiZ leverages both QR codes and NFC tags in order to facilitate mobile payments. NFC technology has long been a staple in mobile commerce and most modern mobile commerce platforms are based upon the technology and its capabilities. Not all mobile devices support NFC, however, which is why FLASHiZ also makes use of QR codes. The codes help facilitate mobile payments for those that do not have NFC-enabled mobile devices.

Australia Mobile Payments - NFC and QR CodesNew platform can help with loyalty programs

FLASHiZ expects that its mobile payments platform will be integrated into stores and other sectors in the coming months. The company’s software could serve a variety of purposes as it does not only involve mobile commerce. FLASHiZ notes that its software can be used to develop and manage loyalty programs designed to engage consumers that rely heavily on the smartphones or tablets.

FLASHiZ may be able to find success in mobile payments

Mobile commerce has been seeing modest growth in Australia recently, but the country is still considered an attractive market for this sector. Companies like FLASHiZ are becoming more common as demand for new mobile payments platforms grows. Larger companies have yet to find significant traction with consumers in this sector, which may provide FLASHiZ with an opportunity to find some degree of success in its endeavors.

NFC technology making its way into Romania

Seamless, a company from Sweden, has brought the new mobile payments tech to the country.

Swedish mobile payments firm, Seamless, has just partnered with Garanti Bank out of Turkey in order to bring a new system to Romania based on QR codes and NFC technology.

This will allow Seamless to launch its SEQR NFC and QR code based payments in the Romanian marketplace.

The Seamless mobile payments system allows users to complete transactions by waving their enabled smartphones over a reader device, or by scanning QR codes. These NFC technology and QR code based options will become available within the next few weeks, according to the companies.

Both QR codes and NFC technology will be offered in order to ensure compatibility with devices.

Romania NFC Technology and QR CodesAccording to Peter Fredell, the Seamless CEO, the company is offering systems using both NFC technology and QR code scans when taking the first steps into markets. It also stated that it has been running various pilot programs for the last half year in the country. Fredell also used the word “interesting” to describe the Romanian market, and that it was the Garanti Bank that approached them about entering into the market in Romania for the first time.

At the moment, Romanians don’t use credit cards very heavily. In fact, 79 percent of transactions are currently made in cash. The belief, said Fredell, is that this indicates that there is far greater potential for NFC technology mobile payments in this type of market than there is in Western European countries where there is a much higher use of credit cards. He also stated that it is the banks that are introducing the cashless systems and that are among the primary drivers of this type of change This will help to decrease the cash handling costs within the country, should it be as successful as they hope.

Seamless is headquartered in Stockholm, Sweeden, and is a global mobile payments company. It currently operates in over 30 countries worldwide. This organization focuses on mobile payments and prepaid top-up services for distributors, mobile operators, consumers, and retailers. It will be offering its services with Garanti Bank through NFC technology in Romania for the first time.