Tag: mts

MTS and Google team to promote mobile commerce in Russia

MTS and Google launch a new mobile commerce solution to accommodate consumer demand

MTS, a telecommunications company operating in Russia, has announced that it has formed a partnership with Google to promote mobile commerce. Demand for mobile commerce services has been on the rise among consumers in Russia, as they have begun to rely more heavily on their smartphones to shop for products online. Through the partnership, MTS and Google will launch a mobile application that will serve as a mobile payments solution.

New application may become very popular among those playing mobile games

With the new application, MTS customers will be able to make purchases online with their mobile devices using their MTS account instead of a bank account. Transactions will be authorized using a mobile number. Many consumers are expected to have access to discounts through Google Play, where the application will be made available. These discounts may benefit the millions of consumers that are interested in mobile games, as they will be able to purchase in-game items and full games on their mobile devices.

Russian consumers are becoming more mobile-centric

Mobile Commerce in RussiaRussian consumers see mobile commerce as more convenient than traditional forms of commerce. Due to growing smartphone penetration, consumers are becoming more mobile-centric, relying on their devices when conducting their daily lives. Banks have taken note of the rise in mobile consumers, and these organizations have begun looking for ways to engage mobile shoppers more effectively. The growing interest that consumers have in mobile commerce has also lead telecommunications companies, like MTS, to provide better services to consumers.

Mobile commerce is experiencing modest growth in Russia

Mobile commerce is growing quickly in Russia, but the country still lags behind others when it comes to supporting mobile shopping. In the coming years, mobile commerce is expected to play a larger role in Russia’s retail sector, especially as more consumers begin making use of smartphones and tablets. Google may accelerate the adoption of mobile commerce in Russia through its partnership with MTS, ensuring that consumers have access to the services that they are interested in.

EnStream teams with RIM to make mobile commerce more secure

 EnStream works to make mobile commerce in Canada secure

EnStream, a mobile solutions provider based in Canada, has reached a deal with Research In Motion (RIM), creators of the BlackBerry platform, concerning a new system that could make mobile commerce in Canada more secure. In 2009, EnStream, which is comprised of Canada’s three largest telecommunications companies, introduced the Zoompass mobile payment platform. The platform enables consumers to use their smart phones to pay for goods and services. As mobile commerce becomes more popular, security concerns are threatening to derail mobile payments in Canada, thus RIM has been tapped for its acclaimed security technologies.

RIM technology will help EnStream create new services

Through this new deal, EnStream will be able to make use of RIM’s Secure Element Manager, a system that will allow the company to manage the credentials of NFC-enabled smart phones in Canada. This move comes after EnStream finalized the sale of Zoompass to Paymobile, thus opening up the companies resources for the development of a new mobile commerce platform that may be better suited for the latest generation of NFC-enabled mobile technology. BackedMobile Commerce by RIM’s technology, the company may be able to help bring more security to mobile commerce in Canada.

Security continues to be serious concern for consumers

Security is one of the most significant problems facing mobile commerce today. Consumers have shown interest in the concept of their mobile devices doubling as payment platforms, but have also expressed extreme concern regarding the safety of their financial information. Security faults with NFC technology and the fact that many mobile commerce platforms can be easily exploited by hackers has caused some turmoil in the burgeoning industry. EnStream believes that bringing more security to the industry may also provide it will more stability.

EnStream to bring mobile payment services to MTS customers

EnStream has also signed an agreement with Manitoba Telecom Services (MTS) to bring its mobile payment technology to MTS customers by 2013. Once these services have successfully been incorporated into the MTS network, customers will be able to make purchases for goods and services using EnStream’s technology, as long as they have NFC-enabled mobile devices.