Tag: mobile technology

ZooZ introduces new approach on mobile payments

| May 18, 2013

Combined Mobile Paymens and Mobile AdvertisingZooZ combines mobile payments and advertisements

ZooZ, a mobile payment startup, has some ambitious plans when it comes to mobile commerce. Consumers are becoming more integrated with mobile technology, which has made them prime targets for advertisements online. Because these consumers are showing a strong interest in shopping online using their mobile devices, advertisements designed to engage these consumers through such platforms have been quite successful in the past. ZooZ believes that it can increase click-to-buy conversions associated with mobile advertisements with its new mobile payments system.

In-ad payments could streamline mobile commerce

ZooZ has unveiled its new in-ad mobile payments system. The system is designed to work with visible banner advertisements, which are commonly found in a wide variety of mobile applications. When a consumer clicks on these ads, a ZooZ checkout window opens and prompts the user to enter their financial information. This information is used by ZooZ to processes financial transactions. Once this information has been stored, future purchases can be made with just a tap of the finger.

ZooZ aims for convenience

This new system is a spin on the increasingly common in-app purchases that have been swarming the mobile space. These in-app purchases are meant to encourage consumers to participate in mobile payments in some way. ZooZ believes that advertising and mobile commerce can be combined to create an effective mobile payments system that is both convenient for consumers and lucrative for the companies that rely on such systems.

Company could break new ground in mobile commerce field

ZooZ recently rose more than $2 million in its Series A funding, showing that it has acquired a significant amount of support from investors interested in mobile payments. The company has been working to break new ground in mobile commerce by offering innovative services that are yet uncommon in this sector. The company’s new in-ad mobile payments may be a good way to streamline mobile commerce and make it easier for consumers to purchase products they are interested in quickly and efficiently.

Mobile games may be a major opportunity for Samsung

| May 16, 2013

Samsung Mobile GamesGalaxy S4 may be ideal platform for mobile games

Gameloft, a developer and publisher of mobile games, has announced its support for the new Samsung Galaxy S4. The Galaxy S4 is the latest iteration of Samsung’s popular line of smartphones. The previous Galaxy S smartphone was release late last year and quickly became the most popular mobile device in the world. The success of the Galaxy S III propelled Samsung in various markets, eventually allowing the company to become more successful than its longtime competitor in the mobile space, Apple.

Gameloft shows support for Galaxy S4

Like other smartphones, the Galaxy S4 is expected to be a very popular platform for mobile games. Mobile games have already proven quite popular with consumers, but developers and publishers are constantly on the lookout for new platforms that can support higher quality games. Gameloft believes that the Galaxy S4 may be such a platform because of the smartphone’s advanced technology. Samsung may agree with this belief.

Samsung continues to warm up to mobile games

Mobile games have become a very prominent part of the mobile space, but companies like Apple and Samsung have not paid much attention to this sector in the past. While Apple features gaming in its marketing for its various mobile devices, the company has not been a public proponent of mobile games. Samsung, however, has shown strong support for mobile games in the past. The company has even gone so far as to release specially designed controllers for its mobile devices that allow consumers to play mobile games more easily.

Gameloft has ambitious plans for Galaxy S4

Given the lucrative nature of mobile games, Samsung may be well inclined to support such games coming from Gameloft. The developer already has 13 mobile games ready for release on the Galaxy S4 and has plans to release many more in the future. Many of the games that Gameloft produces tie in to blockbuster movies, such as Iron Man 3.