Taiwan Mobile takes bold step in mobile commerce field
Taiwan Mobile, the country’s second largest telecommunications network operator, has launched a new mobile commerce service that aims to provide more convenience to consumers throughout Taiwan. The country has emerged as a very active market in terms of mobile commerce, with many consumers showing favor for mobile shopping over traditional shopping. This trend has encouraged telecommunications companies like Taiwan Mobile to take mobile commerce more seriously and begin to cater to these consumers and their interests.
New service allows consumers to make purchases online using their mobile devices
The mobile commerce service launched by Taiwan Mobile will allow consumers to use their smartphones and tablets to purchase products online. These products can then be retrieved from more than 300 locations that are associated with the company. Products purchased online in this way will be delivered to these locations in approximately 12 hours.
Government agency works to ensure security is taken seriously
The service was launched after the country’s Financial Supervisory Commission granted approval for local banks to facilitate mobile payments through smartphones and tablets. The agency has worked to ensure that the mobile commerce service adheres to strict security guidelines in order to ensure that the financial information of consumers is kept as safe as possible when it is being used for mobile payments.
Taiwan Mobile may establish itself as leader in mobile commerce field
According to Taiwan Mobile, mobile commerce represented some $13.3 billion in sales in 2012. The company suggests that this year’s sales are already beginning to show signs of overcoming last year’s totals. This is partly due to the growing number of consumers that are making use of mobile devices, but also because of the growing number of mobile commerce services that are becoming available to these consumers throughout the country. Taiwan Mobile is expected to face some modest competition from other companies that are investing in mobile commerce. This competition may, however, help Taiwan Mobile develop features for its services that are seeing high demand among consumers.
Mobile games prove attractive for Square Enix
Acclaimed game developer and publisher Square Enix has suffered through a turbulent year. The famed Japanese company had once been considered a titan of the game industry, but has struggled in the wake of the release of several lackluster games that have not performed well in any market. Even though the company’s most recent releases, such as Tomb Raider and Sleeping Dogs, have received critical acclaim, these titles have failed to meet the company’s lofty expectations. The poor performance of Square Enix’s console and PC games may be pushing the company to show more interest in mobile games.
Company continues to struggle with criticism from consumers
In the past, Square Enix has received praise for providing gamers with quality experiences that were almost impossible to find elsewhere. The company has a tendency to push the boundaries of modern console technology in an attempt to provide gamers with enjoyable experiences that have been difficult to find elsewhere. In recent years, the company has been met with increasing difficulty in this endeavor, often receiving criticism for focusing too much on the technology aspects of gaming and not enough on the actual experience of gaming.
Square Enix aims to bring console experience to mobile games
With the advent of mobile games beginning to draw attention away from traditional consoles, Square Enix is beginning to see a new opportunity to dazzle consumers with its extensive experience in the realm of gaming technology. The company has begun to show its interest in bringing the console experience to the mobile space, effectively improving the quality of mobile games significantly in the future. The company has plans to publish mobile games in the future and intends to focus on games that deliver a quality and technologically advanced experience to consumers.
Game industry growing increasingly mobile
Much of the game industry has begun to show interest in the mobile space. Mobile games have been drawing consumers away from traditional gaming platforms for some time, but have only recently begun cutting into the sales of traditional consoles. Square Enix is not t he only company with plans to take mobile games more seriously and a new focus on these kinds of games may help the company recover much of the support it has lost among consumers.
