Tag: mobile technology

Mobile security threats could become more serious due to 4G networks

| June 9, 2013

4G could exaggerate the mobile security risks that businesses and consumers face

Security has been a growing concern in the mobile space for years. As consumers become more reliant on mobile technology, the more malicious parties begin to target smartphones and tablets to attain valuable information. Security concerns have become more pronounced due to the growing popularity of mobile commerce. With mobile payments growing more common, mobile security has become a top priority for many businesses and organizations around the world. Voltage is one such company.

Voltage predicts surge in cyber crime

Voltage is a leading security firm that believes a surge in cyber crime is on the horizon. While the advent of mobile commerce has lead to a rise in hacking and other such attacks, it may be the expansion of the 4G network that could make threats significantly more dangerous for consumers and businesses alike. Voltage suggests that the introduction of 4G speeds could leave businesses, especially, somewhat exposed to cyber attacks.

Mobile Security Threats 4GMobile devices may not be as secure as they can be

4G connectivity allows consumers using mobile devices to access the Internet more quickly. For businesses, 4G means faster online services, which could mean better consumer engagement. Many businesses already encourage employees to use their mobile devices for a variety of purposes, especially when it comes to consumer engagement. As 4G connectivity becomes more common, these devices may begin to pose a significant mobile security threat for businesses, as these devices are not necessarily protected against the major risks they face.

Consumers and businesses encouraged to take steps to protect themselves

Voltage suggests that businesses should take steps to protect themselves from the expansion of 4G networks. These networks themselves are not considered a problem, but they could become a very popular avenue for hackers and malicious groups that are looking to take advantage of any mobile security shortfalls that may exist. Consumers are also being encouraged to take measures to protect themselves, especially those that participate in mobile commerce.

Starbucks mobile payments application reaches new heights

| June 8, 2013

Mobile payments prove beneficial for Starbucks

Mobile payments have managed to receive the full approval of Starbucks as the company’s customers continue to express their favor for the company’s services. Starbucks is a relative newcomer to the field of mobile commerce, having only truly embraced mobile payments in 2012. The company teamed with Square to launch its mobile payments initiative and has been seeing a great deal of success among consumers since then. Consumers claim that the company’s services offer a more convenient way to purchase products.

Application now processes more than 4 million transactions every week

Starbucks CEO Howard Schultz notes that the company’s mobile payments application now processes more than 4.5 million transactions per week. This is monumental growth from the few thousand transactions the application had been processing shortly after its launch. The application has humble beginnings, with its primary purpose having been to reduce the wait times consumers experiences in the company’s stores. Now, the application exists to promote mobile commerce among consumers.

Mobile Payments at StarbucksConsumers are growing more accommodating of mobile commerce

Commerce has been changing in the U.S. More consumers are becoming enthralled by the idea of mobile payments and are showing that they are eager to use their mobile devices to purchase and pay for products of all kinds. Starbucks has taken note of this change in consumer behavior and has been working to meet the changing needs and interests that consumers have in the mobile space.

US companies continue growing more involved in mobile commerce

Starbucks is one of several companies that have been growing more involved in the mobile payments field. Many U.S. consumers have responded well to the company’s mobile commerce initiative, which has encouraged the company to expand its efforts in the mobile commerce field to continue engaging consumers in a more dynamic fashion. Starbucks expects to continue seeing the number of transactions it processes through its mobile application grow steadily in the future.