Tag: mobile shopping

Indian retailers may be more prepared for mobile commerce

| April 27, 2015

Survey shows that mobile sites and apps are priorities for retailers

Indian retailers may be ahead of other companies when it comes to preparing for the rise of mobile commerce. StoreHippo, a platform that provides retailers with mobile e-commerce websites, has released the results of its latest survey concerning the retail sector and its engagement of the mobile space. The survey found that many retailers believe that mobile sites and applications are extremely important for all businesses. In other countries, retailers are lagging behind in mobile engagement.

Retailers are more likely to succeed if they have mobile websites and applications

The survey shows that 78% of respondents felt that retailers that have mobile websites and mobile apps are more likely to succeed in the changing market. A growing number of consumers are beginning to use their mobile devices to shop for and purchase products, both online and in physical stores. Retailers are beginning to feel pressure to engage the growing mobile audience and this involves the development of a mobile website and, in some cases, mobile applications that support mobile commerce.

2015 may be the year when mobile commerce experiences explosive growth

Mobile Commerce - Shopping Mall in IndiaStoreHippo CEO Rajiv Kumar believes that 2015 will be the year in which mobile commerce comes into its own. Increasing Internet and smartphone penetration is having a major impact on the way consumers shop. Retailers that adapt to changing market trends are more likely to find success among mobile consumers. Those that refuse to become mobile friendly may find it more difficult to compete with other retailers and could face obsolescence in the coming years.

India continues to be a prominent mobile commerce market

India is considered one of the fastest growing mobile markets in the world. More consumers are becoming interested in mobile commerce, which is pressuring retailers to become more mobile-centric in order to connect with a new generation of consumers. India is likely to continue growing as a prominent power in the mobile commerce sector as more companies and consumers become involved in this space.

Mobile payments app aims to end hunger

| April 23, 2015

Full Society launches campaign to fund development of new application

Full Society, a technology firm, has launched a crowdfunding campaign to finance the final stages of development of its mobile payments application. The app is meant to make it easier for consumers to use their mobile devices to pay for goods and services. The Full Society platform is focused on the restaurant sector and is designed to eliminate the wait time associated with paying bills at restaurants or bars.

App will make it easier for consumers to pay at restaurants and bars

The platform is also designed with a philanthropic angle. Using Full Society, consumers will be able to donate to charities that have the purpose of ending hunger in various parts of the world. These donations can be given in a single transaction, in a similar fashion to how tips are given to servers. According to Full Society CEO Paige Cantlin, restaurant-goers often donate to charities around the holiday season. Full Society is meant to provide consumers with a way to make donations as often as they please when they are dining out.

Convenient services continue to lead to mobile payments growth

Mobile Payments - HungerConvenience has made mobile payments popular. Consumers using payment platforms can avoid lines in crowded stores and quickly make payments for meals in restaurants. This convenience is something that mobile payments firms have worked to maintain and enhance. Some platforms allow consumers to submit orders to restaurants and pay for these orders before even arriving at a store. This aspect of mobile payments is growing more popular among consumers that like to visit restaurants.

Full Society wants to address the hunger problem in the United States

Full Society believes that its new mobile payments application will help solve the hunger issue in the United States. Currently nearly 46 million people in the country struggle with a lack of food, 12 million of which are children. Two charities devoted to fighting hunger have partnered with Full Society to address this issue: Helping Up mission and Paul’s Place.