Tag: mobile payments system

Mobile commerce heats up in Europe

Mobile Commerce EuropeTAS Group and Payair team to introduce new mobile commerce solution

The TAS Group and Payair, both leaders in the mobile shopping and payments space, have joined forces to launch a new mobile commerce solution for retailers in Europe. Mobile commerce has been growing in several European countries over the past two years, with many consumers showing favor for using their mobile devices to purchase products rather than traditional forms of currency. The TAS Group and Payair believe that a new mobile commerce platform will help spread the reach of mobile commerce throughout the region.

Platform will include technologies and services from both companies

The new mobile commerce platform incorporates technologies and services from both companies. Payair’s mobile payment systems will be in place for the platform, while technology from the TAS Group that is used to manage payments and other such services will also be a prominent feature of the platform. Location-based marketing, CRM, and analytic data will all be used to ensure that the platform will be a major benefit for its adopters.

Mobile commerce transactions protected through cloud network

The mobile commerce platform is being designed to be safe for consumers to use. Consumers will simply register their financial information through a cloud computing network. The network will not store this data in any way and it is simple used for verification purposes initially. When a consumer makes a purchase using the new platform, they make a connection to the cloud network, which accesses their financial information to complete the transaction. Once payment has been rendered, the connection is severed.

Platform uses QR codes rather than NFC technology

Of note, the mobile commerce platform will not be making use of NFC technology. This technology has become a cornerstone for most modern mobile commerce initiatives, but has also attracted strong criticism from the parties interested in mobile payments. Instead, Payair and the TAS Group will be focusing on QR codes. The codes can be scanned to initiate a mobile transaction. Retailers using the platform will be able to link QR codes to all of their products, with each code being unique for each product that company is selling.

Google Wallet wins support from MetroPCS

 MetroPCS now supports Google Wallet

Google Wallet has finally won the support of MetroPCS, a mobile service provider in the U.S. The company is one of many service providers that offers the new Samsung Galaxy S III. Like others in its industry, however, MetroPCS did not support Google Wallet, meaning that consumers with the powerful new smart phone were unable to make use of Google’s mobile commerce platform. That has changed, now that Google has struck a deal with one of the few companies that still do not support its platform.

Google continues work to improve mobile commerce platform

Google is keen to get as much support for the Google Wallet as possible. The mobile commerce platform has been available for little more than a year now, but has not yet entered the mainstream. Google has been working to resolve many of the issues that plagued Google Wallet when it was first launched last year, going so far as to introduce a new cloud computing structure that provides more security for the platform.

More Galaxy S III users now get access to Google WalletMobile Commerce News on Google Wallet

Google Wallet has proven somewhat popular amongst consumers and fans of the technology company, but many have been unable to use the platform because of two big problems. The first is the fact that many network operators do not support Google Wallet, thus making the platform unavailable to consumers in these networks. The second, and perhaps most serious problem is the limited availability of NFC-enabled mobile devices. The Galaxy S III was expected to bring NFC technology to more consumers around the world and help expose them to mobile commerce. The smart phone accounts for only one NFC-enabled device, however, in a market that is thriving due to diversity.

Google to clash with Isis

The support of MetroPCS is considered a significant victory for Google’s mobile commerce plans. Google Wallet will soon clash with Isis, an as yet unreleased mobile commerce platform that has already garnered a great deal of support from financial institutes. Isis is backed by AT&T, Verizon Wireless, and T-Mobile, giving the platform immediate access to a wide range of consumers.