Tag: mobile gaming china

Mobile gaming revenue is exploding in China

Mobile games are becoming much more popular throughout China

Mobile games are exploding in China. The country is now home to one of the largest mobile markets in the world, largely due to the increase smartphone penetration and the expansion of mobile networks throughout the country. Niko Partners, a leading research firm, has released its latest report concerning the growth of mobile gaming in China. According to the report, China is on track to outpace the United States when it comes to mobile gaming revenue.

Mobile gaming revenue in China to hit $5.5 billion by the end of this year

The report shows that China’s mobile gaming revenue will reach $5.5 billion by the end of this year. This represents a 66% increase over the revenue that was reported in 2014. Global mobile gaming revenue is expected to be approximately $30 billion, with China accounting for a significant portion of that revenue as its gaming space begins to expand. By the end of this year, China is expected to be home to more than 420 million gamers that use their mobile devices to play the games they like.

The US is beginning to fall behind when it comes to mobile games

China Mobile Gaming RevenueThe United States has been one of the countries leading the way in mobile gaming revenue for several years. Now, however, China is beginning to outpace the country, largely due to the number of mobile games that have been released in the country. The Chinese gaming market is currently dominated by Tencent, which owns the massively popular WeChat application. Other companies have found success in the market as well, where consumers are showing favor for playing convenient games while commuting.

China’s mobile gaming revenue to hit $11.1 billion by 2019

According to the report from Niko Partners, China’s mobile gaming revenue is expected to swell to $11.1 billion by 2019. As developers bring more games to the country and mobile networks continue to expand, more consumers are expected to spend money on these games. Consumers have shown that they are very willing to spend money on mobile games they enjoy, though doing so has been considered a controversial practice in other parts of the world.

Mobile gaming to become a stronger focus of Chinese developers

Mobile Gaming ChinaCharge for mobile gaming being lead by Taiwan

China is beginning to see a boost in mobile gaming, much of which is coming from Taiwan. In Taiwan, game developers are beginning to focus more on mobile platforms, largely due to their popularity among consumers. This popularity has lead to a spike in demand for mobile gaming application, which many consumers partake in for the sake of entertainment. Game developers are expected to ramp up their efforts to connect with these consumers in the coming year.

Developers look forward to a better year

Mobile gaming represents a major global market, which has been exceedingly lucrative for developers able to engage mobile consumers. 2012 saw a major increase in the launch of mobile games, with many finding their ways to tablet devices. Much of this success was seen outside of China, however, as native game developers kept their focus on more traditional platforms. In Taiwan, developers are looking to put the sluggish performance of 2012 behind them by focusing more on mobile platforms.

Taiwan developers begin to set sights on mobile gaming

Among the companies that are looking to focus on mobile gaming in 2013 are InterServ International, China Gamer International, and Softstar Entertainment. Over the past several years, these development companies have experiences their fair share of setbacks. Declining sales and the poor performance of their games have lead the developers to look for new ways to appeal to consumers. With the demand for mobile gaming of the rise, these developers may be able to find some degree of success, if they can produce quality games.

Analysts predict that mobile gaming will become more popular with Chinese consumers

Analysts from the Market Intelligence & Consulting Institute note that mobile gaming is so popular because these games can be played anywhere and at any time. Consumers enjoy this aspect of mobile gaming because it allows them to control their entertainment experience. This convenience is one of the reasons mobile gaming has become such a popular pastime outside of China.