Tag: mobile games

While the market in the country is currently about half that of the United States, its growth rate is tremendous.

There is no doubt that mobile gaming is huge in China, despite the fact that it represents only a fraction of its complete video games market, and the fact that it is only about half of the size of the American market.

What makes the difference is the very rapid growth rate that the Chinese mobile games market is experiencing.

Mobile gaming is far lower, per capita, in the Chinese market than in the U.S. but the potential is only just starting to be tapped and the gap is about to close exceptionally rapidly. Currently, it is estimate that the market there is at around $9.7 billion (60 billion yuan). It has been consoles and, to a much greater extent, PC games that have been leading the way in terms of revenue in the country. However, the prediction now is that when compared to mobile devices, PC games may be about to lose their top position. This doesn’t necessarily mean that PC has no future, but it instead means that there is a great deal more room to grow in mobile.

Mobile gaming is accessible to a far larger number of people that haven’t tapped into it yet, in China.

The lead held by PC games remains a very sizeable one, but the situation has shown that growth is starting to slow, simply because it is starting to reach a level of saturation. Those who have PCs and who will use them for gaming are already doing so, to a large extent. What makes the mobile games environment have such potential to take the lead is that there are far more smartphone users than computer owners in the country, and they are now starting to get into these apps with a vengeance.

The growth in mobile gaming has been an amazing 400 percent, from having been 2.5 billion yuan a couple of years ago, to 125.2 billion yuan, last year. With an estimated three times more smartphone and tablet based gamers than there are on PCs, that shows that there is still quite a distance for mobile to go before it has reached its maturity.

That lead position has now been handed over to Fallout 4, which has managed to do what many thought was impossible.

It was starting to feel as though Candy Crush would be holding the title of the leader of mobile games until the end of time, considering that this is a tremendously popular app and it has been leading the way for about as long as the majority of us (considering that we have the attention span and short-term memories of goldfish) can remember.

But the crown appears to have been stolen from King, the developer of Candy Crush, as its lead has been overtaken.

The Apple Store is now showing that in terms of the number of downloads, the top spot among mobile games is no longer held by Candy Crush. The long awaited console simulation, Fallout 4 has now bumped Candy Crush out of the top three games in the United Kingdom for the first time since King.com released the addictive casual gaming app about three years ago.

The competition among mobile games has never been more fierce, with millions of dollars in daily revenues at stake.

The companion mobile game app Fallout Shelter iOS, from Bethesda, has been created to give players the experience of being in control of a nuclear bunker. It was just released in mid June and has now already climbed high enough to knock Candy Crush out of the coveted top 3 leading positions among game apps, and has pushed it into the fourth spot.

While this can’t be good news for the publishers of Candy Crush, it certainly can’t come as too much of a disappointment to them, since they are still bringing in an estimated $2.36 million every day. Both of those titles continue to sit behind the apps that have been in the first and second spots, Clash of Clans and Game of War: Fire Age, respectively.

That said, while Fallout 4 has shown that it has been able to climb to a top position extremely quickly, what has yet to be seen is if it will be among the mobile games that will be able to hold onto one of those leading spots. Candy Crush has a kind of durability that others have failed to maintain when they have attempted to compete with it in the past.