Tag: mobile commerce news

Millennials are showing more favor for mobile commerce

| May 4, 2015

The retail space may be outgrowing cashiers and retail sales clerks

In the United States, some of the most common jobs in the country are retail sales clerks and cashiers, according to information from the U.S. Bureau of Labor Statistics. When it comes to cashiers, some 3.4 million people in the country hold this position. The retail world is changing, however, and cashiers may no longer be needed. This is due to the advent of mobile commerce and an increasing demand for in-store mobile payment support.

Survey shows that Millennials have little interest in interacting with human cashiers

A recent survey from Relate, a shopping data aggregator, shows that Millennials, those who reached adulthood around the year 2000, would prefer not to interact with human cashiers in any retail environment. Millennials have become well known for their fascination and, at times, intense reliance on mobile technology. This demographic has become quite comfortable with the concept of mobile commerce and they have begun using their mobile devices to shop for and purchase products more than any other demographic.

Many people are using self-service kiosks to make purchases at physical stores

Mobile Commerce- MillennialsThe survey notes that 20% of Millennials do not want to interact with human cashiers. In general, 85% of consumers have said that they have used an in-store self-service kiosk when purchasing products. Among Millennials, 91% have used such kiosks. The survey suggests that a growing number of consumers are becoming more likely to purchase products with their mobile devices, claiming that doing so is more convenient.

Retailers have been slow to embrace mobile payments, but that may be changing quickly as demand for in-store support rises

Though the survey shows that consumers are becoming less interested in interacting with human cashiers, the survey found that a significantly larger proportion of respondents simply want in-store mobile payment support. Retailers have become somewhat interested in the idea of mobile commerce, but relatively few of these companies have shown support for in-store mobile payments. The demand for this support is growing, however, and may soon become too loud for retailers to simply ignore.

New mobile payments initiative to be launched by CinemaxX

| May 1, 2015

Cinema operator has embraced mobile payments using QR codes

A German cinema operator has begun accepting mobile payments for tickets, drinks, and snacks. CinemaxX will begin rolling out its mobile payments initiative in the near future, hoping to provide more convenient services to theater goers. The company currently operates 29 cinemas in Germany, each of which will support mobile payments being made through QR codes. These codes can be used to pay for a variety of products offered at the cinemas.

QR codes continue to hold a strong position in the mobile commerce space

QR codes have become powerful mobile commerce tools. In the past, these codes had been used as a way to keep track of inventory, but then became an attractive solution for marketers trying to engage mobile consumers. QR codes are still used for marketing and sharing information, but now they are being used to facilitate mobile payments. They have also begun being used to produce “pop-up” stores, which can take place anywhere and sell a variety of products that can be purchased by scanned a QR code.

Yapital Financial will be providing the payment system that will be used by CinemaxX

Mobile Payments - QR CodesThe mobile payments system that CinemaxX will be using has been developed by Yapital Financial. Those scanning QR codes with their smartphones will be able to make payments using the Yapital mobile application. Once a transaction is confirmed, consumers will receive the products or tickets that they have purchased. The partnership between the two organizations may give them a strong position in the mobile space, which has become a priority for Yapital Financial considering the growing number of mobile consumers.

Mobile payments continue to attract the support of mobile-centric consumers

Mobile payments have become quite attractive to consumers. Many people are now using their mobile devices to shop online and purchase products, but they are also wanting to use these devices to purchase products in physical stores. Allow consumers to do so could open up new opportunities for businesses, including cinemas, and give companies a better way to connect with a new generation of mobile consumers.