Tag: mobile commerce news

Hailo provides an introduction to mobile commerce

| November 6, 2013

Mobile commerce is growing

Mobile commerce has been showing strong growth around the world, but not everyone is making mobile payments. This is largely due to a lack of experience with mobile commerce platforms. While many consumers spend a significant amount of their time on a smartphone or tablet, relatively few of these people are comfortable with the concept of mobile commerce due to lack of exposure to the concept itself. Hailo, a venture capital-backed company that matches taxi drivers and passengers through the use of mobile applications, believes that there is a promising future ahead for mobile commerce.

Hailo helps expose consumers to new concepts

Hailo can find a person a taxi in many of the largest cities around the world. The application even allows passengers to pay cab fare using only their mobile device. Hailo believes that the service is quite beneficial to those that have somewhere to go in a hurry and it has certainly become useful to those that are too inebriated to drive safely. Hailo’s line of applications are not, of course, strictly designed to function as mobile commerce platforms, but they may be exposing more users to the concept of mobile commerce than many people realize.

Mobile Commerce - Hailo appApplication may provide a much needed introductory step to mobile commerce

Hailo CEO Jay Bregman believes that mobile commerce will change the way people live their lives. Hailo’s impressive popularity is enough to suggest that this may be the case, as it has won praise from consumers for its mobile commerce capabilities. Bregman claims that the Hailo application can open up new doors in the future within the realm of mobile commerce, with the application itself serving as a low-impact first step for those that are unfamiliar with mobile payments in general.

Mobile commerce may change the way people pay for goods and services in the future

While many consumers have expressed interest in the idea of mobile payments, most do not participate in mobile commerce because they are uncertain of how to do so. The Hailo application can be considered as an introduction to mobile commerce, showing how consumers can pay for services that are quite valuable to them without actually using any form of physical currency.

Mobile payments gain momentum in the US

| November 4, 2013

Smartphone users in the US adore mobile payments

The Credit Union National Association has released the results of a new survey that show mobile payments are gaining ground in the U.S. Mobile payments have been growing more popular among consumers for the past few years, but exactly how popular this new form of commerce has become is an oft debated topic. Many people favor the convenience associated with mobile payments, but have concerns regarding the safety of their financial information. The new survey aims to shed some light on the issue.

More than half of smartphone users participate in mobile commerce

According to the survey, more than half of smartphone users in the U.S. have made mobile payments. The survey defines mobile payments as any transaction made with a mobile device and shows that the majority of people making mobile payments praise the convenience of being able to purchase products from their smartphones. The majority of those making mobile payments spend more than $30 on average per purchase, suggesting that people are more willing to spend money when participating in mobile commerce.

U.S. Mobile Commerce on the riseSecurity remains a top concern for many consumers

Security remains a major concern for those interested in mobile payments. Some 77% of respondents claimed that the security of their financial information was a top priority. Security concerns often determine whether a person will make a mobile payment or not and the survey suggests that most consumers tend to be cautions when it comes to spending money through a mobile device.

Consumers expected to grow more interested in mobile payments over time

Despite the concerns surrounding mobile commerce security, more consumers are showing an interest in shopping online. The availability of mobile Internet access has made it easier for consumers to shop online using the smartphones and tablets, thereby exposing them to mobile commerce initiatives coming from retailers and other businesses. Consumers are expected to continue growing more fond of mobile payments as better services become available to them, especially if these services can help placate fears regarding security.