Tag: mobile apps

Healthcare patients forget to take medication more often than doctors would like, causing unnecessary health complications for many. Mobile health or mhealth is a fast growing market that works with an app that monitors medications to help save lives.

Medisafe Project

Medisafe is not a household name but it may be more well-known soon. This project was created to increase rates of medication intake for those given prescriptions by doctors. With use of the mhealth technology by Medisafe, medication adherence rates have gone up to 81% globally. Statins, used to control cholesterol, have seen adherence rates of almost 85%.

The WHO or World Health Organization only projects a global rate of 50% of medications being taken on time each time. This puts the rate of Medisafe up a full thirty one percent higher. These rates bode well for not only the consumers who benefit from the medications, but also for healthcare costs in the long run as well as the bottom lines of many of the top pharmaceutical companies who sell the drugs.

How it works

The remote patient monitoring or mhealth provided by Medisafe helps reduce costs and eliminates unnecessary follow-ups. The project began in November in 2012. The pillbox app syncs up to a users cloud to report that the user indicated that they have taken the required medication. If they fail to report this, a message is sent out to caretakers and family members who can then make sure the medications are taken. It also serves as a reminder service for those that routinely forget to take medications, which is a very common occurrence.

The project CEO of Medisafe, Omri Shor, said, “Medication adherence is a persistent and elusive problem, interrupting patients’ well-being, costing health providers and insurers billions annually and causing preventable deaths.” He went on to suggest that mhealth like Medisafe is a breakthrough that can greatly cut down on the unwanted results of medication avoidance or simply forgetting.

About project Medisafe

Medisafe is the first mobile app that is a cloud-synced app to help aid in preventing medication related emergencies by giving family members and caregivers real time information about medication intake. Information gathered can be used by pharmaceutical companies to help them understand patient habits with taking or forgetting medications.

Mind Commerce publishes new report on mobile opportunities

Mind Commerce, a leading market research and consulting firm focused on the mobile sector, has released a new study concerning the development emerging in the mobile device market and the trends seen in smart phones and tablet computing. Mobile devices have become an integral part of the lives of consumers all over the world. As these devices become more advanced, consumers are relying on them more heavily in their daily lives. The Mind Commerce study aims to shed some light on the trends that are emerging in the mobile field and how companies and consumers are responding to these trends.

Study draws upon information from wide range of reports

The study, titled “Wireless/Mobile Devices and Applications: Solutions and Market Opportunities,” highlights numerous trends that exist in the mobile market. The study itself is comprised of a wide variety of reports coming from Mind Commerce itself, as well as other sources. The study focuses on several sectors within the overarching mobile space and identifies some of the emerging trends therein that may represent significant opportunities for companies.

Mobile gaming and marketing highlighted in study

One of the aspects of the mobile space covered in the Mind Commerce report is mobile gaming. Mobile gaming is quickly becoming an integral part of the mobile experience. Gaming applications represent a major source of entertainment for consumers, many of whom are willing to spend significant amounts of money to get the kind of games they are interested in. Beyond mobile gaming, mobile marketing is seeing new trends emerge in location-based services offered through social media platforms, such as Facebook and Foursquare.

Professionals could benefit from information contained in study

The study from Mind Commerce offers a variety of information concerning these trends, much of which is targeted toward mobile network operators, mobile application developers, infrastructure providers, and mobile device manufacturers. This information could help these parties develop better strategies to engage consumers around the world by taking advantage of the trends that are emerging in the mobile space.