Tag: mobile applications

Indian consumers are showing their love for mobile apps

Mobile app usage in India is exploding. More consumers are beginning to use a variety of application in their daily lives, with these apps ranging from shopping platforms to social media tools and everything in between. At the recent Apps India conference, mobile experts noted that app usage was increasing due to growing smartphone penetration and the growing interest that consumers have in mobile commerce. As the country’s mobile Internet continues to expand, more consumers are likely to make use of mobile applications as well.

Growing mobile Internet usage is leading more consumers to use mobile apps

Consumers accessing the Internet through their mobile devices are most likely to use applications, especially when it comes to shopping online. Mobile shopping apps have become quite popular among consumers as these applications provide an enjoyable and convenient shopping experience. Notably, educational apps are also becoming more prominent among consumers, as these applications provide consumers with an opportunity to learn new things at their convenience.

App economy is having an impact on India’s economy

Growing app usage has also had a positive impact on India’s economy. The app economy has created approximately 75,000 direct jobs throughout the country with the potential to create some 600,000 direct jobs over the coming years. Retailers have also found significant success in the mobile space through their focus on mobile commerce. Mobile shopping applications have made it possible for consumers to shop with their smartphones and tablets in a more convenient way and this has lead to higher revenues for some retailers.

More than 9 billion apps to be downloaded this year

The number of consumers using mobile apps has increased significantly over the past year. Approximately 9 billion mobile apps will be downloaded throughout the country by the end of this year, which is more than five times the number of apps that were downloaded in 2012. This is presenting app developers with very promising opportunities that they can take advantage of to engage consumers and provide them with tools and services that they could be interested in.

Global Mobile Application Market 2015-2019

The boom in the Mobile market and the upsurge in usage of smart phones are driving the market for mobile applications. Mobile applications are developed to enable users to get access to services similar to those that are received when accessing the apps through a personal computer. The adoption of mobile apps that are B2C are significantly higher than that of the mobile apps that are B2B. However, both still have higher opportunities for growth. Currently there are more than 3.17 million applications available on various app stores and a very large base of mobile application developers who develop mobile apps for app stores.

Global Mobile Application market to grow at a CAGR of 31.05 percent over the period 2014-2019.

“The growing popularity of mobile applications is resulting in the expansion of mobile websites, with enterprises creating their own mobile applications to drive consumer engagement,”.

The latest report emphasizes the growing mobile workforce worldwide, which has created a market for apps to suit different needs. This helps organizations attain better business outcomes from a mobile and dispersed work force.

“Many leading application development companies are focusing on design and development of customized mobile applications in line with business aspects across various mobile operating systems,”.

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Covered in this Report

This report provides information about the market size and forecasts of the Global Mobile Application market for the period 2014-2019. This report also covers information about the market segmentation by its type, application category, revenue model, and geography. The three key regions covered in this report are the Americas, the EMEA region, and the APAC region.

Global Mobile Application Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Global Mobile Application market landscape and its growth prospects in the coming years. The report also includes a profile of the key vendors operating in this market.

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It is also estimated that IT organizations will dedicate at least 25 percent of their software budgets to mobile app development, deployment and management in the coming years.

The new report covers the current scenario and growth prospects of the Global Mobile Application Market. To calculate the overall market size, the report considers the revenue generated through the sales of mobile applications worldwide.