Tag: imoderate

Single-Board Computers: The Small Wonder

The word “computer” brings the image of a PC or a laptop. Some may even recall the design of the football field size computers of the 1960s and 1970s before the advent of the PC. There are very few people who can picture single board computers. Some might even fail to recognize one despite sitting right in front of one.

What are single-board computers?

It is a term used to describe a complete functioning computer designed on a single circuit. It is also referred to as embedded computers. One can find the memory, microprocessor, (I/O) input and output functions, clock, and other features placed in a single circuit board. Furthermore, there is an in-built RAM at a specific amount without the option for any expansion in the peripheral slots.

Single-board computers (SBC) appear more or less like the motherboard of a normal PC. But, it features all the elements of a basic computer laid out in a small design. Since the beginning of the 1980s, the technology behind the small-board computers are in use in the industrial manufacturing sector.

Single Board Computer

The use of single-board computers

Single-board computers are used in the products of airplanes, rocket ships, high-performance athletic shoes, and even on some toys. Everyone is using single board computers without even realizing their existence. Computer technology devices like modern-day mobile phones, fax machines, and cameras are equipped with single-board computers. These are tiny computers that can present a complete operating system.

The best aspect about a single-board computer is that it features an internal operating system that takes much less space. The software for embedded computers is equipped inside a ROM chip, or a flash memory system. SBCs are high-performance devices designed for applications that demand high functionality, reliability, manageability, and serviceability.

These are tiny small wonders with superior-level computing abilities that support intense Input/Output (I/O) operations. High-performance single board computers are considered best for use in military, aerospace, automotive industry, medical and scientific applications, telemetry, transportation, and industrial control.

Pros of single-board computers

The following aspects about single-board computers make them so worthy.

  • The advanced technologies have increased the potential of single-board computers, reducing the size, and price
  • The global competitive market has expanded the options and functionalities accessible for embedded computers
  • Easy and seamless internet connection is possible, thanks to the wireless technology
  • Thanks to the modern technology for offering high-performance reliability to single-board computers to the vendors for industrial manufacturers and top-notch quality products


The high-performance single-board computers are truly considered to be small wonders. Despite their tiny size, they are highly functional and reliable for use in a wide range of industrial sectors. The performance has nothing to do with the size and the processor speed. Over the years there has been a drastic transformation. Earlier SBCs could support a limited number of functions to run on a single circuit board. But, today, embedded computers can support multiple functions without a hitch. Furthermore, the performance and functionality of modern and advanced single-board computers have evolved over the years.

Study highlights consumer wants concerning mobile commerce

Study sheds light on the factors that influence participation in mobile commerce

Market research firms iModerate and uSamp have released a new study concerning consumer motivations and preferences when it comes to mobile commerce. With mobile commerce beginning to become a very prominent part of society, it is becoming more important for businesses to understand why consumers choose to participate in mobile payments. The study aims to shed light on the various factors that influence whether a consumer with make a mobile purchase or not.

Many consumers want a better experience and more security

According to the study, customer experience and security are two of the most prominent issues that consumers are concerned with when it comes to mobile commerce. Because mobile commerce involves shopping from a mobile device, consumers are often confronted with websites and commerce platforms that are not optimized for mobile use. This leaves consumers with a poor experience and makes them unlikely to participate in mobile commerce in the future. Because mobile commerce deals so much with financial information, consumers also want to ensure that the platforms they use are secure and can protect their information from exploitation.

Mobile Commerce StudyConsumers spend more through mobile commerce

The study also shows that consumers that participate in mobile commerce are more likely to spend money than those that do not. On average, these consumers spend $500 more than those that do not make mobile payments. The study shows that the majority of the money spent by those with smartphones has to do with entertainment. Tablet users tend to spend more money on books and similar media.

Consumers want to spend money more easily

Consumers are becoming more vocal about the improvements they want to see introduced to mobile commerce. The study shows that many consumers want to see better and less confusing features introduced into mobile commerce platforms. If platforms found a way to provide consumers with a better experience, users are expected to spend significantly more money through these platforms than they have in the past. Overall, the study shows that consumers want to be able to spend money more easily.